Senior U.S. Product Manager

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About SpringWorks Therapeutics SpringWorks Therapeutics, a healthcare company of Merck KGaA, Darmstadt, Germany, is a commercial-stage biopharmaceutical company dedicated to improving the lives of patients with rare tumors. We developed and are commercializing the first and only FDA and EC approved medicine for adults with desmoid tumors and the first and only FDA and EC approved medicine for both adults and children with neurofibromatosis type 1 associated plexiform neurofibromas (NF1-PN). We are committed to finding answers people with rare tumors need and value authenticity, diversity, and collaboration.

Your Role The Sr. Product Manager, U.S. NF1-PN Marketing, is a crucial role within the commercial team and will be responsible for developing and executing key HCP (and patient as needed) strategies, programs, and tactics to support the commercial success of GOMEKLI. This requires developing deep therapeutic area insights and an understanding of the NF1-PN market as well as key attributes of GOMEKLI to position the product effectively. This role involves cross-functional collaboration, project management, and will require the selected individual to champion the brand both internally and externally. This position reports to the Director, U.S. NF1-PN Marketing and will work in close partnership with the broader U.S. Rare Tumor Marketing Team.

Location Classification – Hybrid : This role will be required to work onsite 2 days a week (Tuesday and Wednesday), or more depending on business needs.

Essential Duties And Responsibilities

• Contribute to annual HCP strategy and develop tactical plans for key market-shaping and branded activities, determine budgets, timelines and metrics for program success to ensure brand launch success in collaboration with cross-functional and vendor partners.
• Deliver tactical development, roll out, and measurement of unbranded and branded promotional materials across HCP and nursing audiences.
• Coordinate activities for HCP congresses including leading cross-functional planning meetings, logistics management, and execution of event sponsorships, symposiums, exhibit development, conference material development and print fulfillment.
• Support the development and execution of speaker bureau and other peer-to-peer educational programs directed at HCPs at congresses, lunch and learns, dinner programs, and digital execution.
• Deliver Field Force training and communications as needed.
• Define success metrics and analyze performance of marketing programs on an ongoing basis, optimizing plans to improve impact and developing recommendations for future plans.
• Partner with sales training and sales leadership to optimize the development and utilization of personal materials and ensure materials are rolled out to field teams.
• Engage with the global marketing team to ensure alignment and appropriate US pull-through.
• Partner with digital marketing and media agency of record and other vendor partners to set strategy, execution and measurement for digital promotion and media, including SEM / SEO optimization and analytics reporting, using a data / insight driven approach.
• Work with Marketing Operations to manage HCP and nurse resource printing and fulfillment in the portal (details, inventory, downloads).
• Collaborate with broader rare tumor marketing team to ensure strategic alignment and execution across the SpringWorks portfolio.
• Ensure legal / regulatory compliance and medical accuracy of all marketing tactics.
• Manage agency partner relationships, workflows, and related expense budgets. Manage budget on an ongoing basis and ensure spend and gating are reconciled on time and accurately.
• Track and monitor key performance indicators for launch readiness and launch. Manage multiple projects and vendors and ensure high-quality and on-time delivery.
• Perform other duties as assigned.

Role Requirements

Compensation And Benefits

The expected salary range for this position is $135,000 – $185,000. Actual pay will be determined based on experience, location, and other factors. A discretionary annual bonus may be available based on individual and company performance. We offer benefits for our SpringWorkers; additional information is available under Benefits.

EEO Statement

SpringWorks maintains an EEO policy providing for equitable opportunities for employment and conditions of employment to all employees and applicants regardless of sex, race, national origin, religion, age, disability, and other protected characteristics. This policy applies to all aspects of employment, including recruitment, hiring, placement, promotion, termination, and benefits. Violations may result in disciplinary action up to termination.

Privacy

Upon submission of this form I understand that SpringWorks Therapeutics is based in the United States and personal data submitted will be transferred and accessed in the U.S. Information about SpringWorks’ privacy practices can be found at Privacy Policy - Springworks (springworkstx.com).

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