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Marketing Manager

Marketing Manager

Causeway TechnologiesWilmington, United States
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Marketing Manager (US)

Do you want to play a pivotal role in launching and accelerating market growth for a category-defining traffic management platform? At Causeway, we’re looking for a commercially-minded, self-starting Marketing Manager to drive awareness, engagement, and demand in the US market. This is a hands-on role where you’ll lead full-funnel campaigns, work closely with our sales teams, and help shape the voice of our product in a complex and high-potential public sector space.

Who Are We?

We are ranked as the UK’s #1 built-environment software player, and our mission is simple : to provide market-leading end-to-end software solutions that enable our customers to transform how the built environment we all share is constructed and maintained. If you are looking to build an exceptional career with an award-winning company, you’ve come to the right place.

Our transformational road management platform, Causeway one.network is the only provider that lets US road agencies and public works teams manage and coordinate the full lifecycle of road events on their network, reducing disruption and improving safety.

From lane closures to permit plans, from work zone awareness to Google Maps integrations, our mission is to digitize and democratize how roadworks are communicated, coordinated, and delivered.

We embrace diversity and equality and want our employees to feel comfortable bringing their whole selves to work. We are committed to building a team with a variety of backgrounds, skills, and views. Creating a culture of equality isn’t just the right thing to do, it improves every aspect of our business.

Purpose

As our first US-based Marketing Manager, you’ll be instrumental in executing our go-to-market strategy across the United States. You will partner with sales to deliver demand generation campaigns, craft targeted content, and build a brand presence that resonates with road agencies, DOTs, and public works teams. You’ll report into the VP of Marketing and collaborate closely with our UK-based central marketing team.

Responsibilities

  • Execute multi-channel campaigns that drive pipeline, awareness, and product engagement
  • Partner with sales on ABM outreach using tools like ZoomInfo, HubSpot, Factors.ai, and Salesforce
  • Develop and deploy content including landing pages, emails, case studies, decks, and social posts
  • Manage and optimize the US website experience via WordPress
  • Plan and execute our presence at industry events and trade shows
  • Track marketing metrics and report on campaign effectiveness
  • Support customer storytelling through testimonials and case studies
  • Act as the US marketing lead within a collaborative global team

Skills, Experience & Qualifications

Essential :

  • Strong B2B marketing background, ideally in SaaS or GovTech
  • Proficient in HubSpot, Salesforce, WordPress and digital campaign workflows
  • Hands-on content creator with ability to tailor messaging to technical and non-technical audiences
  • Strong grasp of data and performance metrics
  • Experience in ABM and field marketing
  • Comfortable with cross-functional collaboration and customer interaction
  • Willingness to travel domestically and occasionally to the UK
  • Desirable :

  • Previous experience marketing to the public sector, DOTs, or infrastructure decision-makers
  • Competencies

  • Entrepreneurial, adaptable, and proactive
  • Insight-driven with attention to detail
  • Collaborative and communicative
  • Customer-focused with a strong sense of accountability
  • Agile and resilient in a dynamic, scale-up environment
  • Our Values

  • Be Trusted : Do the right thing, we own this.
  • Be Agile : Be the change, we’re on a journey.
  • Be Curious : Ask why, explore more.
  • Be Driven : Get stuck in, we make it happen.
  • Benefits

    As a leader in employee engagement and people management, there are fantastic benefits and rewards at Causeway. We strive, year on year, to achieve recognition as an award-winning workplace that our employees love. We’ve selected just a few of the many benefits available below to show you how we take care of our Causeway stars :

  • Private Medical Insurance via ICHRA (3 plan levels through Take Command)
  • Access to the Calm app for mindfulness and mental wellbeing
  • $25 / month fitness contribution to support your health goals
  • $75 / month mobile phone expense reimbursement
  • 25 days annual leave + 3 additional days + federal holidays
  • Study support
  • Maternity and paternity leave
  • Carbon Footprint

    Like all responsible companies, Causeway is aware of the need to recognise the importance of protecting our environment and addressing the climate emergency. Causeway is a carbon neutral company, and we offset our calculated carbon footprint. However, we recognise that offsetting is not a permanent solution, so we set environmental objectives to reduce our footprint year-on-year.

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    Marketing Manager • Wilmington, United States

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