Lead Data Analytics

Optimum Media

Introducing Optimum Media. Driven by the power of Optimum, Optimum Media is our innovative multiscreen advertising sales and media consultancy business servicing small to medium business as well as national, political, media & entertainment and agency clients across the United States.

Our team is comprised of Sales Executives, Software Engineers, Data Analysts, Ad Operations, Marketing Professionals, Product Managers and more.

If you are tech-savvy, data-driven, client focused, and solutions oriented this brand is for you!

Job Summary

We are looking for an experienced Lead Data Analyst to join our dynamic and growing data analytics team. This role serves as a critical bridge between data engineering and advanced analytics, with a strong focus on onboarding new data sources, delivering high-quality analytical insights, and supporting clients with data-driven strategies. The ideal candidate is technically proficient, business-savvy, and capable of independently leading analytics projects from data ingestion through to insight delivery. The Lead Data Analyst will play a key role in understanding clients' business objectives, translating those into data requirements, and transforming complex datasets into meaningful, actionable insights. This role requires deep expertise in accessing, manipulating, and analyzing data from both internal and external sources. In addition to delivering high-impact analysis, the Lead Data Analyst will mentor junior team members, fostering technical and professional growth to support their career development.

Responsibilities

• Act as a technical lead on projects involving data onboarding, processing, and integration across multiple platforms and data sources.
• Own the onboarding and validation of new data sources (1st-, 2nd-, and 3rd-party), ensuring data integrity, accuracy, and readiness for analysis.
• Guide project lifecycles from raw data acquisition through insight generation and strategic recommendation.
• Collaborate with stakeholders to define data requirements aligned with business goals.
• Mentor analysts on technical skills, best practices, and analytic methodologies.

Qualifications

We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.

The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and / or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.

Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQfor further details.

Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate / range at time of hire for this position in the posted location is $123,379 - $202,694 / year. The rate / range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.

We appreciate your interest in this opportunity. Applicants must be authorized to work for ANY employer in the U.S. Please note that at this time, we do not provide visa sponsorship for employment.