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Director of Marketing Operations

Director of Marketing Operations

VirtualVocationsLafayette, Louisiana, United States
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A company is looking for a Director of Marketing Operations to design, optimize, and manage their U.S. martech systems and team.

Key Responsibilities

Own and optimize the U.S. marketing tech stack, ensuring seamless integration and performance of all tools

Maintain attribution models and performance tracking across various marketing channels

Manage CRM operations and technical infrastructure for web properties to support marketing campaigns

Required Qualifications

7+ years of experience in marketing operations, revenue operations, or growth systems roles

Expertise in marketing tech stack design and integration across multiple platforms

Deep understanding of data architecture, including API integrations and custom event tracking

Proven ability to develop attribution frameworks and marketing performance reporting dashboards

Experience optimizing mobile acquisition flows and ASO performance

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Director Of Marketing • Lafayette, Louisiana, United States

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