Digital Designer, Staff Assistant

Introduction

The Department of Creative Services and Publications at Bridgewater State University is seeking a Digital Designer to join their team. The successful candidate will design and develop compelling visual content for the university's website, social media, and advertising campaigns.

The mission of the Division of Enrollment, Marketing, and Communications (EMComm) is to tell BSU's story and increase student enrollment. The EMComm team works collaboratively to ensure consistent branding, enhance messaging, and optimize platforms.

Responsibilities

• Design and produce a wide range of visually compelling digital assets, including display ads, social media graphics, banners, email templates, campaign landing pages, and infographics.
• Conceptualize and design campaign landing pages that are responsive, user-friendly, and conversion-optimized.
• Collaborate with the Creative Services and Publications team and the marketing team to ensure brand consistency and high visual standards across all digital assets.
• Build and update HTML5-based creative assets, including animations and interactive elements.
• Participate in brainstorming sessions and develop visual concepts, strategies, and creative layouts that align with branding guidelines and marketing objectives.
• Assist with the design and layout of a wide variety of print materials, including flyers, brochures, and postcards.
• Prepare and optimize design files for web and print production.
• Stay current with digital design trends, digital best practices, and emerging technologies to ensure that our content is innovative and effective.
• Maintain and enforce the university's brand identity across all digital platforms.

Requirements

Preferred Qualifications

EEO Statement

Bridgewater State University is an equal employment opportunity employer and considers all qualified candidates without regard to race, color, religion, sex, age, national origin, disability status, veteran status, gender identity, sexual orientation, genetic information, pregnancy or pregnancy-related condition, or any other characteristic protected by law.

Please note that employment at Bridgewater State University is contingent upon completion of a successful background check. Bridgewater State University is an E-Verify employer.

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