Boutique Website Marketing Specialist

About Us

FEBE is a luxury womens boutique offering an edit of elevated essentials and statement pieces from designers including Veronica Beard, Nili Lotan, Ulla Johnson, LAgence, and more. With a focus on refinement, craftsmanship, and modern femininity, we are dedicated to creating a seamless shopping experience both in-store and online.

The Role

We are seeking a

Website Marketing Specialist

to manage and grow our boutiques online presence while also supporting day-to-day e-commerce operations. This role is ideal for someone with a strong eye for aesthetics, a passion for fashion, and proven experience in digital marketing and customer service.

Responsibilities

Manage and update website content, including product listings, visuals, and descriptions.

Optimize product pages for SEO and user experience.

Monitor website performance and customer journey, implementing improvements to increase conversion.

Assist Creative Director with daily tasks.

Answer customer emails and phone inquiries in a timely, professional manner.

Pack and fulfill online orders, ensuring accuracy and a luxury presentation.

Collaborate with the creative team to ensure brand consistency across all digital platforms.

Track and analyze KPIs, providing insights and recommendations.

Qualifications

2+ years of experience in e-commerce, website management, or digital marketing (luxury fashion experience preferred).

Proficiency with Shopify (or similar platforms); basic HTML / CSS knowledge a plus.

Excellent communication skills with a customer-service mindset.

Highly organized, detail-oriented, and able to juggle multiple priorities.

Aesthetic sensibility aligned with luxury fashion and boutique retail.

Comfortable working independently within a small, collaborative team.

What We Offer

Opportunity to work with a curated selection of luxury brands.

A collaborative and creative environment.

Competitive compensation based on experience.

Employee discounts on boutique merchandise.