Industry Marketing Manager

Work at OMRON!

OMRON is a global leader in the field of automation, an $8 billion global technology company celebrating more than 80 years of success. OMRON's business fields cover a broad spectrum, ranging from industrial automation and electronic components to social systems and healthcare. OMRON Management Center of America, Inc. is the regional headquarters for OMRON in the Americas.

Industry Marketing Manager - Food & Commodities / Life Science

Omron Automation Americas is looking for an experienced industry marketing manager to join our team.

The ideal candidate will be responsible for developing, leading, and ensuring implementation of the

overall marketing strategies that drive growth and profitability for our solutions and services. You will work

closely with product management, sales, and marketing communication teams to ensure alignment of

marketing initiatives with business objectives for the food & commodities and life science industries.

Our Commitment to Employees :

Training and Career Development Program to give employees a learning path with the necessary tools and resources they need to help build their career at Omron.

Great financial opportunities with competitive compensation, immediate 401k match with 100% vesting, profit sharing, and Blue Cross Blue Shield for medical, dental, vision and prescription drug benefits.

Community Awareness that includes activities with local non-profit organizations and a Matching Gift Program.

Work-Life Balance with Flexible Work Arrangements, Flexible Work Hours, and Sick / Vacation / Holiday Pay.

Wellness Activities such as Walking Contests, Nutritional Learning Sessions, On Site Flu shots and Health Screenings.

Responsibilities :

Conduct market research to identify industry trends, customer needs, and competitive landscape.

Develop and execute strategic marketing plans to drive growth and profitability in the targeted

industries.

Create and implement targeted marketing campaigns across various channels (e.g. email, social

media, webinars, and events).

Collaborate with product management and sales teams to develop product positioning and

messaging that resonates with target customers.

Develop and maintain industry-specific marketing collateral, including presentations, case

studies, whitepapers, videos and website content.

Track and analyze marketing metrics to evaluate the effectiveness of programs and initiatives.

Develop and manage marketing budgets, timelines, and project plans.

Support sales team to close and promote new business opportunities within target industry.

Requirements :

Bachelor's Degree in Business, Marketing or a related field.

5+ years of marketing and / or sales experience in automation or related industry.

Strong understanding of marketing strategy, tactics, and best practices.

Experience with digital marketing platforms and tools, including CRM and marketing automation

systems.

Excellent analytical skills and ability to use data to make informed decisions.

Strong project management skills with ability to prioritize and manage multiple projects

simultaneously.

Exceptional written and verbal communication skills.

Ability to collaborate with cross-functional teams and external partners.

Ability to travel up to 25% of the time.

Don't meet every single requirement? Studies have shown people are less likely to apply to jobs unless they meet every single qualification. At Omron, we are dedicated to building an inclusive, and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Omron is an Equal Opportunity Employer. We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, we comply with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

The annual salary range for this role is $95,000 - $118,000 a year, however, base pay offered may vary depending on geographic region, internal equity, job-related knowledge, skills, and experience among other factors. This position is also eligible for an annual performance-based bonus program. Candidates will be assessed and provided offers against the minimum qualifications of this role and their individual experience.