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Live & Community Coordinator (Long Beach)

Live & Community Coordinator (Long Beach)

Intex Recreation Corp.Long Beach, CA, US
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Live & Community Coordinator

On-site- Long Beach, California

Overview

The Live & Community Coordinator drives live commerce, creator partnerships, and community engagement across TikTok, Instagram, and YouTube for IntexCorp. This role produces and hosts live shopping shows, manages a network of creators and influencers, and builds a loyal community through authentic, interactive content. The coordinator collaborates with the Social Media Manager to ensure brand alignment and execution excellence.

Key Responsibilities

Live Commerce Production

  • Plan, produce, and host 35 weekly live shows, scaling during peak seasons.
  • Set up and manage all technical aspects of live streams (lighting, audio, visuals).
  • Prep hosts, moderate live engagement, and drive urgency via exclusive offers.
  • Repurpose show highlights into short-form video content (TikTok, Reels, Shorts).

Creator & Influencer Management

  • Build and manage a 50+ roster of creators and affiliates.
  • Source talent, negotiate terms, and oversee commission-based partnerships.
  • Provide onboarding kits and brand guidelines.
  • Track creator ROI, optimize campaigns, and develop exclusive product bundles.
  • Community Management

  • Respond to comments, DMs, and service-related questions across platforms.
  • Launch challenges, contests, and loyalty programs to foster superfans and UGC.
  • Turn FAQs and community insights into social content.
  • Escalate complex issues to Customer Service as needed.
  • Platform & Partnership Relations

  • Maintain relationships with TikTok, Instagram, and YouTube Live teams.
  • Coordinate platform-led campaigns and seasonal events (e.g., Prime Day).
  • Attend training sessions and share insights with the broader team.
  • Analytics & Optimization

  • Track real-time performance across live shows and creator campaigns.
  • Report on metrics and insights to guide content and partnership strategy.
  • Core Focus

  • Primary Focus : Building relationships that convert through live shows and community engagement.
  • Primary Platforms : TikTok Live, Instagram Live, YouTube Live, and community platforms.
  • Success Metrics : Viewer count leading to transaction value; community growth and engagement.
  • Work Rhythm : Scheduled live shows (typically 710 PM) with always-on community engagement.
  • Personality Type : Performer and host with strong interpersonal and organizational skills.
  • Qualifications

  • Proven experience in live commerce, community management, or influencer partnerships.
  • Strong technical skills for live show production (lighting, audio, graphics, troubleshooting).
  • Ability to engage audiences in real time and create urgency during live events.
  • Experience managing creator or affiliate programs, including recruitment and performance tracking.
  • Excellent communication skills to foster community loyalty and handle customer inquiries.
  • Proficiency in editing short-form content for platforms like TikTok, Instagram, and YouTube.
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