Talent.com
Head of Lead Generation
Head of Lead GenerationFinancial Recovery Technologies • Medford, MA, US
Head of Lead Generation

Head of Lead Generation

Financial Recovery Technologies • Medford, MA, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Job Description

Job Description

Financial Recovery Technologies (FRT) is a leading technology-based services firm that helps the investment community identify eligibility, file claims, and recover funds from securities class action settlements. Our clients include some of the world’s largest institutional investors, and we’re proud to deliver results through our technology, innovation, unbiased expertise, client experience.

We’re looking for a Head of Lead Generation to join our growing marketing team. This is a hands-on leadership role for someone who thrives in both strategic planning and tactical execution . You’ll be responsible for designing and delivering integrated marketing programs that generate demand, accelerate pipeline, and elevate brand visibility. You’ll collaborate closely with Sales, Product, Content Strategy, and Service to bring go-to-market campaigns to life. Additionally, you will own and oversee :

  • Demand Generation & Pipeline Execution

Design and execute multi-channel campaigns across email, digital, social, paid media, webinars, events, ABM, and partner marketing

  • Build and optimize lead acquisition and nurture programs that drive high-quality pipeline.
  • Own campaign performance end-to-end—from concept to execution to reporting—with a focus on revenue impact.
  • Develop automated workflows and nurture sequences to move prospects and clients through the funnel.
  • Campaign Reporting & Analysis
  • Track and report on campaign effectiveness, pipeline contribution, conversion metrics, and ROI

  • Run A / B tests, analyze funnel friction points, and implement data-driven optimizations.
  • Leverage tools like Pardot, Sales Cadencing tools, ZoomInfo, Google Analytics, and Lead Forensics to refine audience targeting and segment strategies
  • Own the campaign calendar and enforce a disciplined go-to-market rhythm
  • Cross-Functional Alignment
  • Act as the day-to-day marketing partner to Sales and Account Management teams ensuring alignment on outreach, lead follow-up, and messaging

  • Deliver impactful sales enablement tools including campaign content, email sequences, targeted lists and vertical-specific messaging
  • Partner with content, product and SMEs to develop visually compelling, high performing campaign assets
  • Our ideal candidate :

  • 10+ years of B2B marketing experience, with 5+ years owning integrated campaign strategy and execution
  • Highly motivated, self-starter with proven marketing and lead generation knowledge
  • Deep understanding of the buyer’s journey and sales cycles—experience with legal or operations personas in financial services is a plus
  • Excellent Communicator, both verbal and written
  • Ability to build effective relationships with a wide range of people
  • Experience with marketing automation, CRM, and analytics tools (e.g., Pardot, Salesforce, ZoomInfo, Google Analytics)
  • Highly motivated, self-directed, and comfortable working in a fast-paced, hands-on environment
  • What does FRT offer :

  • Fun and diverse colleagues
  • Free drinks and snacks and free access to onsite gym
  • Health, dental, vision
  • 401k (with company match)
  • Income protection plans (life, AD&D, short- and long-term disability) and access to a suite of voluntary benefit programs
  • Close to public transit (walking distance to Wellington T on Orange Line)
  • Free parking onsite
  • This position is based in our Medford, MA, headquarters. You must be comfortable commuting to the office 2 / 3 days per week.

    Compensation : base salary is experience dependent and can range from $125,000-$150,000 a year (based in MA). FRT also offers a competitive annual bonus.

    We are not working with agencies for this requisition.

    FRT provides equal employment opportunities by recruiting, hiring, training and promoting applicants and employees without regard to race, color, religion, creed, national origin, citizenship status, sex, age, ancestry, sexual orientation, genetics, pregnancy, marital or partnership status, gender identity / expression, disability, handicap, status as a victim of domestic violence or other similar offenses, consumer credit history, unemployment, military obligations, veteran status or any other category protected by law.

    FRT is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the application or employment process, please let us know the nature of your request and your contact information.

    serp_jobs.job_alerts.create_a_job

    Lead Generation • Medford, MA, US

    Job_description.internal_linking.related_jobs
    Global Head of Device Platforms

    Global Head of Device Platforms

    Sanofi • CAMBRIDGE, MA, US
    serp_jobs.job_card.full_time
    Global Head of Device Platforms.With your talent and ambition, we can do even more to protect people from infectious diseases and bring hope to patients and their families.Lead the establishment an...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Global Head of Device Platforms (Hiring Immediately)

    Global Head of Device Platforms (Hiring Immediately)

    Sanofi • CAMBRIDGE, MA, US
    serp_jobs.job_card.part_time
    Global Head of Device Platforms.Manufacturing & Supply teams.With your talent and ambition, we can do even more to protect people from infectious diseases and bring hope to patients and their f...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Head Of New Business Integration - Pricing and Deal Team, Managing Director

    Head Of New Business Integration - Pricing and Deal Team, Managing Director

    State Street • Boston, MA, US
    serp_jobs.job_card.full_time
    Global Head Of New Business Integration, Pricing And Deal Team.The Global Pricing Team is a dedicated function within the Finance organization under the Investment Services business CFO.As Global H...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Head of Product

    Head of Product

    Simply Business • Boston, MA, US
    serp_jobs.job_card.full_time
    Simply Business is a digital insurance brokerage that specializes in protecting the businesses our customers are working hard to build. We're simplifying the insurance-buying process for all small b...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Head of Site Network Growth

    Head of Site Network Growth

    Iterative Health • Cambridge, MA, US
    serp_jobs.job_card.full_time
    Iterative Health is a healthcare technology and services company powering the acceleration of clinical research to transform patient outcomes. The Iterative Health Site Network is a premier network ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Head of AI Enablement and Automation

    Head of AI Enablement and Automation

    The RMR Group LLC • Newton, MA, United States
    serp_jobs.job_card.full_time
    Head of AI Enablement and Automation.Join our team as Head of AI Enablement and Automation and play a pivotal role in driving artificial intelligence and automation initiatives across our diversifi...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Head of TDO & Strategy

    Head of TDO & Strategy

    Kelonia Therapeutics • Boston, MA, US
    serp_jobs.job_card.full_time
    Here at Kelonia Therapeutics, we aren’t just a clinical company; we’re trailblazers in viral engineering, pushing the boundaries of in vivo lentiviral gene and cell therapy.We're no...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Head of Enterprise Reporting, Analytics & Strategy

    Head of Enterprise Reporting, Analytics & Strategy

    Brown Brothers Harriman • Boston, MA, US
    serp_jobs.job_card.full_time
    Head Of Enterprise Reporting, Analytics & Strategy.At BBH, partnership is more than a form of ownershipit's our approach to business and relationships. We know that supporting your professional and ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Head of Sites and Services

    Head of Sites and Services

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Head of Sites & Services (Python / JS, remote GMT).Key Responsibilities Own key systems impacting users and revenue streams Build scalable and reliable solutions for a g...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Global Head of Cloud Alliances

    Global Head of Cloud Alliances

    Canonical • Boston, MA, United States
    serp_jobs.job_card.full_time
    Global Head of Cloud Alliances.Be among the first 25 applicants.Global Head of Cloud Alliances.Canonical is a leading provider of open source software and operating systems to the global enterprise...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Head of Digital Sales

    Head of Digital Sales

    The Liberty Mutual Foundation • Boston, MA, United States
    serp_jobs.job_card.full_time
    Come build and scale the engine behind our Personal Lines growth.This is an individual contributor role (no direct reports) where you lead through influence to drive outcomes.You’ll partner with a ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Head of Engineering

    Head of Engineering

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Head of Engineering to set the technical vision for customer experience AI pipelines and lead the engineering team. Key Responsibilities Set technical roadmap aligned to...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    VP of Demand Generation

    VP of Demand Generation

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a VP of Demand Generation to lead marketing-sourced pipeline efforts and scale the demand generation function. Key Responsibilities Own marketing-sourced pipeline creation...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Head of GTM Operations & Engineering

    Head of GTM Operations & Engineering

    Lovable • Boston, MA, United States
    serp_jobs.job_card.full_time
    We’re looking for a Head of GTM Ops & Engineering to design and scale the systems behind Lovable’s growth engine.You’ll build the data, tools, and processes that power sales, marketing, and custome...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Head of Partnerships

    Head of Partnerships

    Blitzy • Cambridge, MA, US
    serp_jobs.job_card.full_time
    Head Of Channel, Cloud & Pe Partnerships.We are looking for a Head Of Channel, Cloud & Pe Partnerships to own and scale Blitzy's external growth ecosystem across cloud providers, system integrator...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Head of Digital Sales

    Head of Digital Sales

    Liberty Mutual Insurance Group • Boston, MA, US
    serp_jobs.job_card.full_time
    Come build and scale the engine behind our Personal Lines growth.As Head Of Digital Sales, you'll be the leader for our digital sales channel, setting the vision, turning strategy into outcomes, an...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Global Head of GSI Alliances

    Global Head of GSI Alliances

    Canonical • Boston, MA, United States
    serp_jobs.job_card.full_time
    Our company largely works from home, this role can be based in the Americas or EMEA.Own and drive GSI partner strategy, forecast, bookings and revenues for Canonical. Lead and evolve a team towards ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Head of Investor Relations

    Head of Investor Relations

    Formlabs • Somerville, MA, United States
    serp_jobs.job_card.full_time
    Head of Investor Relations To all recruitment agencies : Formlabs does not accept agency resumes.Please do not forward resumes to our jobs alias, Formlabs employees or any other company location.F...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted