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Audience Engagement Specialist Job at The Channel Company in Dallas

Audience Engagement Specialist Job at The Channel Company in Dallas

MediabistroDallas, TX, United States
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Overview

The Channel Company is the global leader in data-driven growth acceleration solutions and services for the IT channel. With 40+ years of channel expertise and a premier portfolio of editorial brands, marketing and event services, and strategic consulting, we help technology vendors, solution providers, and IT decision-makers worldwide unlock better business outcomes. Our global audience of technology decision-makers rely on our trusted portfolio of print and digital publications to stay current with technology news and trends. Channel-focused marketing, in-demand events, partner program enablement, leadership networks, and dedicated consultants empower channel leaders with insights, connections, and strategies that propel success in the IT channel.

About The Channel Company values differences and is committed to connecting with diverse candidates. We invite you to apply and look forward to connecting with you.

About The Role

The Channel Company has an excellent opportunity for an Audience Engagement Specialist to join our Events team. This role is a mix of business development and customer service, ultimately responsible for meeting a quota by delivering the required number of qualified attendees for all events (conferences, workshops, lunches, dinners, receptions) and ensuring attendee and sponsor satisfaction. Success requires developing relationships with executives globally through cold outreach.

What You'll Do

  • Build relationships with potential attendees through cold calls, emails, LinkedIn connections, and referrals from past and present attendees.
  • Encourage potential attendees to register for upcoming events.
  • Invite, confirm, and track RSVPs for custom activities at events (private lunches, private dinners, workshops, etc.).
  • Provide customer service to all attendees by responding to calls and emails in a timely manner.
  • Book travel and accommodations for all hosted events.
  • Provide onsite support to attendees and internal staff (registration desk, attendee guidance, boardroom setup, check-in for events and activities).
  • Maintain accurate records in reporting / tracking systems to ensure a seamless customer experience.
  • Travel required; estimated travel commitment is 10%–15%.

Qualifications

  • Associate degree or higher.
  • 2–3 years in a customer-facing or outbound role, preferably in sales, business development, customer service, or marketing (cold outreach preferred).
  • Working in the technology field is a plus.
  • Excellent verbal and written communication skills.
  • Working knowledge of Microsoft Word, Excel, and Outlook.
  • Working knowledge or willingness to learn tools such as Salesforce, LinkedIn Navigator, and Aventri.
  • Provide timely, thorough, and friendly customer service to all customers, attendees, and internal teams.
  • Strong time management and ability to handle multiple projects simultaneously.
  • Ability to work independently and be self-motivated.
  • Ability to network with new people through all communication forms (written, cold calls, in person).
  • Benefits

    All full-time employees enjoy benefit offerings such as medical, dental, vision, tele-health, disability, life insurance, health savings accounts, paid parental leave, company-matched 401(k), unlimited PTO, sick time, and 15 company-paid holidays. We value work / life balance, are 100% remote with flexible working hours, and foster an innovative, collaborative, and inclusive environment.

    Equal Employment Opportunity Individuals seeking employment are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.

    Licensing

    The Channel Company is licensed in the following states : AZ, CA, CO, CT, DC, FL, GA, ID, IL, KS, LA, MA, MD, ME, MI, MN, MO, MT, NC, NH, NJ, NY, OH, OR, PA, RI, SC, TN, TX, UT, VA, WA, WV. To be considered for this opportunity, you must reside in one of these listed states.

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    Engagement Specialist • Dallas, TX, United States

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