Manager, Commerce & Retail Media

Commerce & Retail Media Manager

This is a hybrid role in New York or Chicago. The Commerce & Retail Media team at dentsu leads strategy, activation, and optimizations for large buy-side Retail Media brands (CPG, Apparel, Electronics, etc.) and Commerce clients. The Manager will demonstrate the ability to report and optimize client marketing campaigns within Amazon, Criteo, Instacart, Walmart, and other retail media networks. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will deliver reporting, insights, and projects in a timely manner and within budget plans supporting the team with flawless execution. You will report to the Director, Commerce & Retail Media, and will not have any managerial responsibilities.

Responsibilities :

• Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
• Plan and execute retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development, and managed and budget pacing.
• Interpret performance reports to provide actionable insights and analysis.
• Ensure campaigns are run to agreed-upon best practice guidelines.
• Assist and attend weekly calls and meetings.
• Collaborate across our client team and channels.
• Support Sr. Manager to deliver polished, client-facing presentations that clearly communicate campaign strategy, performance insights, and recommendations.
• Demonstrate strong professional presence in client interactions, including status calls, strategic discussions, and performance reviews.

Qualifications :

The annual salary range for this position is $51,000 -$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include :

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.