Public Relations Account Manager Job at Bolt PR (A Millwright Agency) in Washing

MediabistroWashington, DC, United States

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A national PR and digital marketing agency is seeking a dynamic PR Account Manager. The ideal PR professional has proven experience in B2B and B2C media as well as influencer relations. At least 5 years of PR agency experience overseeing multiple client accounts and team members is required.

We are looking for a highly motivated agency professional who leads with integrity, cares for their teams and clients and is committed to exceptional service and continuous improvement. Our chosen candidate is communicative, humble and proactive, excelling independently to oversee mid and enterprise-level account management, client communications and mentorship of junior team members. The candidate’s enthusiasm and positive energy will foster a collaborative and innovative environment, setting the tone for the agency, team and clients.

Summary

The PR Account Manager (AM) is a primary account contact for clients and the team. Primary responsibilities are to understand the scope of the PR program the agency is executing for each client, help drive account strategy, oversee junior team members, perform the work and drive results alongside team members and deliver regular reporting on all campaigns to measure against KPIs, as well as contribute to new business development.

The AM also has :

Vibrant energy, enthusiasm and a genuine go-getter attitude
Exceptional communication and interpersonal skills
Creativity, strategic thinking and innovation
Strong copywriting and marketing expertise
Rockstar presentation skills with commercial awareness and business acumen
Extensive industry knowledge and networking experience
Excellent project management skills, able to manage multiple top-tier accounts and tasks
Service-oriented and confidentiality-sensitive
Passion for current PR trends and tools
Basic understanding of digital marketing and its application to PR

Responsibilities / Duties

Manage a portfolio of PR accounts and serve as a trusted consultant / advisor for clients, building relationships with existing and new clients and providing innovative and creative ideas regularly

Display proficiency and fundamental understanding in various aspects of digital marketing while recognizing the interconnectedness and integration with the digital landscape

Collaborate with internal stakeholders to develop integrated strategies that combine PR and digital marketing expertise

Regularly develop new PR strategies, creative ideas, and plans, focusing on mid-level clients

Effectively communicate big picture logistics and tactics to both internal and external stakeholders

Liaise and consult with clients regarding press campaigns, creative projects, and PR solutions, ensuring client satisfaction and meeting key performance indicators

Manage media relations opportunities in full, speaking to journalists and other members of the press

Develop news angles, stories and pitches to further the client’s profile, products and services

Analyze and present PR coverage, data and provide written reports

Fulfill the client’s key performance indicators and grow accounts

Lead, motivate and coach junior team members in their respective roles, driving retention and team growth and performance

Contribute to new business pitches and develop compelling PR proposals, as well as identify and pursue upselling opportunities with current clients

Requirements

BA / BS in Communications, Marketing, Public Relations, or a related field

6+ years of experience, minimum of 5 years in an agency environment

Proven media skills across print, online and broadcast

Excellent content writing and copyediting skills

Creative and strategic thinker

Proficient with tools like Slack, Asana and Google Docs

Strong initiative, leadership and work ethic

Exceptional verbal, written and non-verbal communication skills

Adaptable, confident and professional

Highly organized with strong attention to detail

Ability to work remotely in a collaborative, virtual team environment

Basic digital marketing knowledge to enhance PR efforts

Salary / Benefits

Remote team environment, working from your own professional work space

Some travel may be required

Full medical and dental benefits

Generous PTO policy

401K Match

Summer Fridays

Eligible for discretionary bonuses and earned promotions

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Public Relations, and Writing / Editing

Industries

Public Relations and Communications Services

Referrals increase your chances of interviewing at Bolt PR (A Millwright Agency) by 2x

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