Marketing Specialist Job at Reynolds Consumer Products in Appleton

Marketing Specialist

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and high-performance organization. Are you looking to build a strong career? Then we have an opportunity for you! We are searching for a Marketing Specialist to join our team located at our facility in Appleton, WI.

Responsibilities

The Marketing Specialist supports marketing activities for the Presto Specialty business product brands including Fresh-lock slider and press to close zippers, Geo Systems soil stabilization products, and Specialty Films product lines. This role will focus on implementation of the marketing strategy for the Specialty business. Reporting to and working with the Director, Business Development and Sustainability, the individual will provide key support for sales and marketing tools and services needed for sales team success, and market impact. This position also supports the Commercial group assisting with PowerPoint optimization, sales support and promotional materials management, and sample & mockup creation to drive profitable growth of the Presto Specialty business.

You will have the opportunity to Make Great Things Happen!

• Collaborate with marketing agency to drive social media activity, developing and posting messages and images on Twitter, Pinterest, Google+, LinkedIn, Facebook, Instagram, blogs and other social media platforms. Research and incorporate social media trends into plans as appropriate.
• Track and manage Google AdWords campaigns and analytic metrics with third party agency to determine trends, improvements to programs, and keyword focus for SEO value. Monitor websites and YouTube analytics and make appropriate recommendations to improve visibility and market penetration.
• Execute tactical marketing activities including managing department e-mail blast program, creating content, developing layout, and maintaining segmented lists for customers by application or vertical markets, and monitoring metrics. Collaborate with business unit team members for message, theme and distribution schedule.
• Coordinate with marketing agency to ensure website messaging is consistent with program goals. Direct and manage website inquiries with sales team.
• Participate and engage with customer facing teams to support marketing related activities, product launches, and co-sponsored promotions.
• Support and manage tradeshow activities, and coordinating external agency services as needed for design, presentations, and promotions. Manage planning, product support, and scheduling with sales. Coordinate shipping of booth graphics, literature and other show materials, and lead distribution. Represent the business and ensure we are participating in most relevant tradeshows.
• Maintain department databases, spreadsheets and photo libraries as required. Maintain inventory of all marketing literature, binders, samples and promotional materials.
• Support Director of Business Development and Sustainability to manage marketing expenses, log invoices, track to budget and maintain vendor balances, rectify discrepancies, and assure payments are made in a timely and accurate manner.
• Assist with creation and modification of PowerPoint presentations for sales and business development team as required.

Qualifications

We need you to have :

Icing on the cake :

If you answer yes to the followingwe want to meet you!

Local candidates only, no relocation assistance available

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@.

No recruiter calls or emails please.

RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.

Posted Salary Range

USD $70,000.00 - USD $85,000.00 / A