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Influencer Marketing Manager Job at Stocktwits in San Jose

Influencer Marketing Manager Job at Stocktwits in San Jose

MediabistroSan Jose, CA, United States
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Stocktwits is a leading social network and community of individual investors and traders. Our mission is to provide the platform to host the global conversation for investors and traders of all types of assets, styles and experience levels to connect, learn, profit and have fun.

From our beginnings as inventors of the cashtag (e.g. $TSLA), Stocktwits has grown to millions of members and become the defining voice of “social finance.” Stocktwits is the only place to get a pulse on the markets and ideas you care about.

Our community continues to grow rapidly and we are looking for passionate team members to join us as we reimagine the future of financial media, investing & trading services and the tools for the next generation.

The Role

We’re looking for a dynamic and efficient Influencer Marketing Manager to join our team at Stocktwits. In this role, you’ll be responsible for developing and executing strategic influencer marketing campaigns that enhance brand visibility, drive engagement, and support key business objectives for our clients. You’ll identify and build strong relationships with relevant influencers, manage campaign logistics, negotiate contracts, track performance metrics, and ensure all content meets legal and brand guidelines. Working closely with internal marketing teams, you’ll also integrate influencer content into broader campaigns, ensuring consistency and impact across channels.

If you are a creative and strategic marketing professional with a passion for building impactful influencer partnerships, a strong grasp of data analysis, and a proven track record of delivering results, we’d love to hear from you!

Key Responsibilities

  • Strategy Development : Create and implement influencer marketing strategies aligned with brand and business goals.
  • Influencer Recruitment & Management : Identify, vet, and build relationships with influencers whose audience and values align with the brand.
  • Campaign Execution : Oversee the end-to-end management of influencer campaigns, from concept to completion.
  • Content & Coordination : Work with influencers and internal teams to create authentic and engaging content that meets brand guidelines and legal requirements.
  • Performance Tracking : Monitor, analyze, and report on campaign performance using key performance indicators (KPIs) to optimize future strategies.
  • Relationship Building : Nurture relationships with influencers and serve as their main point of contact.
  • Market Research : Stay updated on industry trends, competitor activities, and social media best practices to identify new opportunities.

Skills And Qualifications

  • Bachelor’s degree in Marketing, Communications or a related field.
  • 3+ years of demonstrable experience in influencer marketing or digital marketing.
  • Strong understanding of social media platforms, influencer trends and content creation.
  • Creative mindset with the ability to develop engaging and authentic influencer campaigns.
  • Effective communication and teamwork skills for collaborating with influencers and internal teams.
  • Knowledge of legal and ethical guidelines in influencer marketing.
  • Essential Skills

  • Communication : Excellent skills for communicating with influencers, internal teams, and agencies.
  • Negotiation : Ability to negotiate contracts and partnership terms with influencers.
  • Analytical Skills : Proficiency in tracking data and analyzing performance metrics to provide actionable insights.
  • Organizational Skills : Strong ability to manage multiple projects, campaigns, and deadlines.
  • Industry Knowledge : Deep understanding of social media platforms, trends, and consumer behavior.
  • Creativity & Curiosity : An innovative mindset with a passion for exploring new content and campaign ideas.
  • Experience in : brand building, digital strategy, community management, influencer outreach, content creation and industry trends.
  • Benefits and Perks!

  • A competitive salary.
  • Truly unlimited PTO and sick leave.
  • Remote-work flexibility : Work from the comfort of your home!
  • Fully paid for comprehensive health care (medical, dental, vision).
  • 401k with company match up to 4%.
  • Stock options : You’ll have a meaningful stake in our success.
  • Generous WFH stipend : Set up your home office for maximum daily comfort!
  • StockTwits is committed to equal employment opportunities for all employees. Inside our company, every decision we make regarding our employees is based on merit, competence, and performance, completely free of discrimination. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Within that team, no one will feel more “other” than anyone else. We realize the full promise of diversity and want you to bring your whole self to work every single day.

    The Pay Range For This Role Is 100,000 - 115,000 USD per year (Remote - United States)

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    Influencer Marketing Manager • San Jose, CA, United States

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