Senior Media Strategy Manager
VirtualVocationsSacramento, California, United Statesjob_description.job_card.variable_days_ago
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A company is looking for a Senior Manager - Media Strategy to develop and execute cross-channel media strategies that drive measurable business growth.
Key Responsibilities
Develop integrated media strategies and plans across various digital channels
Conduct research and analysis to identify audience insights and market opportunities
Build and manage media plans, budgets, and forecasts while translating performance data into actionable recommendations
Required Qualifications
3-5 years of experience in digital media strategy, planning, or performance marketing
Hands-on experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and programmatic / CTV platforms
Understanding of email and SMS marketing ecosystems
Strong analytical skills with proficiency in Excel or Google Sheets
Familiarity with analytics platforms and attribution methodologies
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Senior Manager Media • Sacramento, California, United States
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