Talent.com
Manager, Media Analytics

Manager, Media Analytics

Gap Inc.San Francisco, CA, United States
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Overview

Join to apply for the Manager, Media Analytics role at Gap Inc.

About Gap Inc.

Our brands bridge the gaps we see in the world. Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, regardless of body size, age or ethnicity. Banana Republic believes in sustainable luxury for all. And Gap inspires the world to bring individuality to modern, responsibly made essentials. This simple idea—that we all deserve to belong, and on our own terms—is core to who we are as a company and how we make decisions.

Our team is made up of thousands of people across the globe who take risks, think big, and do good for our customers, communities, and the planet. Ready to learn fast, create with audacity and lead boldly? Join our team.

The Role

The Manager of Media Analytics is responsible for the day-to-day management of digital advertising reporting, measurement and analyses to drive performance and optimization of our Paid Social and Video programs. Reporting into the Measurement & Interpretation team within Gap Inc.’s centralized Marketing Shared Services organization, you will collaborate closely with the Paid Social Activation Team and play a crucial role in defining measurement and analysis approaches to best support media channel management. This is a highly collaborative role responsible for partnering closely with Gap Inc.’s Media Agency and cross-functional teams to inform and help execute measurement and real-time optimizations of media spend for paid channels across BAU and promo periods.

What You’ll Do

  • Execute and oversee day-to-day reporting, measurement, analysis, and optimization efforts for all Paid Social & Video marketing programs across Gap Inc.’s portfolio of brands. Act as the primary liaison between Media Agency resources and Gap Inc.’s Measurement & Interpretation team, ensuring seamless communication and collaboration.
  • Provide actionable data to inform and evaluate full-funnel media strategies. Ensure that measurement frameworks adequately assess the brand and business value of all marketing tactics.
  • Enable and execute creation and implementation of standardized, repeatable frameworks for reporting, analyzing and tracking media performance through automated tooling. Deliver tailored reporting solutions, including visually appealing dashboards that effectively communicate key metrics and performance KPIs.
  • Ensure the accuracy and integrity of data used in reporting and dashboards by implementing robust data validation and quality control processes.
  • Collaborate with the Media Agency and Channel Activation Team to create and manage detailed full funnel testing roadmaps for each channel.
  • Serve as a conduit for insights and learnings between Measurement & Interpretation, Marketing Operations, and Channel teams, ensuring seamless sharing of information.

Who You Are

  • 5+ years of marketing experience with at least 3 years in paid media analytics. Proven track record of demonstrating collaborative leadership, team building, and managing individual contributors.
  • Expert level knowledge of paid social and video advertising platforms including Meta, Google / YouTube, Pinterest and TikTok.
  • Proficiency with data analysis and visualization tools (SQL, Adobe Analytics, Tableau, PowerBI).
  • Demonstrated expertise in creating, managing, and analyzing data using Excel tables, including advanced functions, pivot tables, and data visualization techniques to support reporting needs for various teams.
  • Experienced in measuring and optimizing real-time campaign and creative performance at a brand or agency level. Strong knowledge of media analytics and optimization best practices across channels and throughout the marketing funnel.
  • Experience working in a highly complex, matrixed organization with a proven track record of driving change through cross-functional collaboration.
  • Exceptional communication and interpersonal skills, with the ability to manage relationships effectively at all levels.
  • Possess an entrepreneurial mindset with the ability to navigate ambiguity, continuously improve ways of working, and infuse strategic thinking into your work.
  • Benefits

  • Merchandise discount for our brands : 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
  • One of the most competitive Paid Time Off plans in the industry.
  • Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.
  • Employee stock purchase plan.
  • Medical, dental, vision and life insurance.
  • See more of the benefits we offer.
  • Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We recruit, hire, train and promote qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World\'s Best Employers and one of the Best Employers for Diversity.

    Salary Range : $114,900 - $152,200 USD

    Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.

    #J-18808-Ljbffr

    serp_jobs.job_alerts.create_a_job

    Media Manager • San Francisco, CA, United States

    Job_description.internal_linking.related_jobs
    Gap Inc. is hiring : Manager, Media Analytics in San Francisco

    Gap Inc. is hiring : Manager, Media Analytics in San Francisco

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    Full time Two Folsom, San Francisco, CA, US 94105.The Manager of Media Analytics is responsible for the day-to-day management of digital advertising reporting, measurement and analyses to drive per...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Manager, Media Analytics Job at Gap Inc. in San Francisco

    Manager, Media Analytics Job at Gap Inc. in San Francisco

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    Our brands bridge the gaps we see in the world.Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, rega...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Product Manager, Data & Analytics

    Product Manager, Data & Analytics

    PollySan Francisco, CA, US
    serp_jobs.job_card.full_time
    Product Manager, Data & Analytics.You are a highly motivated individual with a passion for driving impactful change in systems, processes, and technology within markets often regarded as the backbo...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Social Media Manager, Google AI

    Social Media Manager, Google AI

    GoogleSan Francisco, CA, US
    serp_jobs.job_card.full_time
    Social Media Manager, Google AI.AI is the most profound technology Google is working on, and it's already integral to many of our products that billions of people use everyday.Looking ahead to the ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Performance Media Manager

    Performance Media Manager

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    Job Title : Performance Media Manager.Location : San Francisco, CA hybrid.Our client is looking for a Performance Media Manager, specific to Search for driving acquisition of Client's Stock Photograp...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Paid Media Planning & Strategy Manager

    Senior Paid Media Planning & Strategy Manager

    RipplingSan Francisco, CA, US
    serp_jobs.job_card.full_time
    Senior Paid Media Planning & Strategy Manager.Rippling gives businesses one place to run HR, IT, and Finance.It brings together all of the workforce systems that are normally scattered across a com...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Product Manager, Media Planning (Ads)

    Product Manager, Media Planning (Ads)

    NetflixLos Gatos, CA, US
    serp_jobs.job_card.full_time
    Product Manager, Media Planning (Ads).New York, New York, United States of America Seattle, Washington, United States of America. Netflix is one of the worlds leading entertainment services, with o...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Manager, Media StrategyNewSan Francisco, CA; Los Angeles, CA (Hybrid)

    Senior Manager, Media StrategyNewSan Francisco, CA; Los Angeles, CA (Hybrid)

    TubiSan Francisco, CA, US
    serp_jobs.job_card.full_time
    Senior Manager, Media Strategy.Tubi is a global entertainment company and the most-watched free TV and movie streaming service in the U. Dedicated to providing all people access to all the world's s...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Sr. Product Manager, Media Planning

    Sr. Product Manager, Media Planning

    PinterestSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we're on a mission to br...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Media Planner, Integrated Media Strategy

    Media Planner, Integrated Media Strategy

    Butler, Shine, Stern & PartnersSausalito, CA, US
    serp_jobs.job_card.full_time
    Media Planner, Integrated Media Strategy.BSSP is looking for a candidate who is relentlessly curious, passionate about advertising, riveted by evolving consumer media consumption patterns, creative...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Adobe Inc. is hiring : Sr. B2B Media Manager in San Francisco

    Adobe Inc. is hiring : Sr. B2B Media Manager in San Francisco

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    The Opportunity The Growth Marketing & Insights team at Adobe is seeking a dynamic Sr.B2B Media Manager to join our Americas Media team. In this innovative and hands-on role, you will develop and i...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Paid Media Manager

    Paid Media Manager

    StaffingSan Francisco, CA, US
    serp_jobs.job_card.full_time
    Dropbox as our Paid Media Manager, where you'll take the lead in driving acquisition and revenue growth through SEM and paid social campaigns to maximize ROAS and marketing efficiency helping hund...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    GTM Analytics Manager

    GTM Analytics Manager

    AnaplanSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    At Anaplan, we are a team of innovators focused on optimizing business decision-making through our leading AI-infused scenario planning and analysis platform so our customers can outpace their comp...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Sr. B2B Performance Media Manager

    Sr. B2B Performance Media Manager

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    The Growth Marketing & Insights team at Adobe is seeking a dynamic Marketing Specialist / Mgr 4 to join our Americas Media team. In this innovative and hands-on role, you will develop and implement se...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Manager, Media Strategy

    Senior Manager, Media Strategy

    TubiSan Francisco, CA, US
    serp_jobs.job_card.full_time
    Tubi is the most watched free TV and movie streaming service in the U.As a leading ad-supported video-on-demand service, the company engages diverse audiences through a personalized experience and ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Social Media Analytics Manager

    Social Media Analytics Manager

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    The client is looking for a seasoned data and measurement expert to lead social measurement globally for the client products. You will frame and translate meaty business questions into measurement, ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Manager, Media Analytics

    Manager, Media Analytics

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    Our brands bridge the gaps we see in the world.Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, rega...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Gap Inc. Manager, Media Analytics

    Gap Inc. Manager, Media Analytics

    MediabistroSan Francisco, CA, United States
    serp_jobs.job_card.full_time
    Manager, Media Analytics role at BoF Careers.Our brands bridge the gaps we see in the world.Old Navy democratizes style to ensure everyone has access to quality fashion at every price point.Athleta...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30