Marketing Operations Manager

Marketing Operations Manager

Inspira Education Group is one of the fastest-growing edtech startups in the US. We started with a simple mission to democratize access to high-quality coaching so that every student in the world has an equal opportunity to access the best opportunities.

As the world's leading network of top admissions coaches in medical, legal, business, and college studies, we're building software and services in one placedisrupting long-entrenched application processes with products and experiences that strive to provide an equal platform for candidates from diverse backgrounds worldwide.

As one of the fastest-growing edtech firms in the world, we are backed by some of the leading venture capital firms and investors in the world, including Zeev Ventures, Quiet Capital, Craft Ventures, Jeff Fluhr (Founder of Stubhub), and David Sacks (Former COO of PayPal and Founder of Yammer).

The Role

We're on the hunt for our very first CRM, operations, and process leader a powerhouse role where you can truly make an impact. In this exciting position, you'll partner closely with our dynamic marketing, sales, and student success teams to supercharge our effectiveness on a global scale. As a CRM operations and process visionary, you'll be at the forefront of driving productivity and creating scalable operations that empower our organization to reach new heights. If you love diving into DTC sales motions, have a knack for CRM systems (we use HubSpot), and are passionate about supporting a vibrant, growing team, we want to hear from you! The ideal candidate thrives in a fast-paced environment, relishes the challenge of creative problem-solving, and has a fierce bias for action and results. You'll play a vital role in scaling Inspira's revenue funnel by implementing efficient processes, enabling every role in our organization, utilizing the best tools, and delivering insightful business intelligence. This is a hybrid role that requires you to be in person in our NYC office 4 days a week.

Responsibilities

• Collaborate with sales, marketing, and operations teams to enhance operational excellence and rigor in the business
• Define, develop, and implement sales, marketing, and student success support systems and scalable processes
• Work closely with key stakeholders / cross-functional teams to understand operational needs and improve existing workflows
• Educate the sales, marketing, and student success teams about process changes and system updates, keeping them informed about change management
• Assist the team in finding simple and scalable process solutions for day-to-day challenges
• Ensure data accuracy in HubSpot CRM
• Lead all attribution infrastructure - UTM tracking, Google Analytics, Ad platforms
• Integrate all of our platforms, e.g., GTM, GA4, and HubSpot
• Integrate our third-party tools with GTM, GA4, and HubSpot (e.g., webinar tools, outgrow, etc.)
• Write and maintain documentation for operation processes
• Prepare ad hoc analyses and participate in special projects as needed
• Create and maintain reports and dashboards that facilitate quick decision-making at scale
• Drive process improvement, adoption, and effectiveness at all levels of the sales process

Qualifications

What We Look For

Why You'll Love Inspira

Inspira Education Group does not discriminate based on race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in providing employment opportunities and benefits.