Executive Vice President of Marketing

Executive Vice President of Marketing

About the Company

Pioneering optical boutique specializing in exclusive eyewear collections

Industry

Retail

Type

Privately Held

Founded

1998

Employees

201-500

About the Role

The Company is on the lookout for an Executive Vice President of Marketing to spearhead the modernization of our marketing approach, focusing on enhancing brand strategy and fueling growth across both retail and e-commerce channels. If you are a dynamic leader with a proven track record in retail marketing and e-commerce, we want to hear from you!

The successful candidate will :

• Develop and execute comprehensive brand strategy and positioning frameworks
• Ensure consistent brand presentation across all platforms
• Drive brand awareness and market differentiation
• Build and scale innovative influencer programs
• Lead the e-commerce team to enhance online sales growth
• Oversee bold, unconventional marketing campaigns

We are seeking an individual with a strong background in fashion, beauty, or lifestyle brands, who has successfully launched products or led brand repositioning efforts. A Bachelor’s degree is required (advanced degree preferred), along with a minimum of 7 years in marketing leadership roles. Proficiency in marketing and design tools, e-commerce platforms, and CRM systems is essential.

The ideal candidate will possess :

The company values candidates who are thoughtful, passionate, accountable, and cutting-edge, bringing a modern, innovative approach to marketing.

Hiring Manager Title

Founder & CEO

Travel Percent

Less than 10%

Functions