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Business Development Representative

Business Development Representative

AM LeonardPiqua, OH, US
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Job Description

Job Description

About Us :

A.M. Leonard is a leader in the horticultural tool and supply industry, dedicated to providing quality products and exceptional customer service. With over a century of experience, we are committed to innovative solutions that help our customers succeed. We are looking for an enthusiastic and driven Business Development Representative to join our team and contribute to our growing success in the horticultural industry.

Position Overview :

The Business Development Representative serves as the human connection point in A.M. Leonard's marketing outreach efforts. This role supports the marketing function by adding personal engagement to digital marketing campaigns, nurturing leads through relationship building, and providing the consultative touch that sets A.M. Leonard apart from online-only competitors.

Hourly pay rate is $17.00 with monthly and quarterly bonus potential

Essential Job Functions

Marketing Support and Lead Development

  • Execute marketing-driven outbound calling campaigns to support digital marketing initiatives
  • Follow up on marketing-qualified leads with personalized outreach within established timeframes
  • Conduct warm outreach to existing customers about seasonal products, promotions, and new offerings
  • Support email marketing campaigns with personal follow-up calls to key prospects and customers
  • Gather customer feedback and market intelligence to inform marketing strategy and messaging
  • Promote the Pro+ business rewards program as part of integrated marketing efforts
  • Document lead quality and campaign effectiveness to optimize marketing programs

Customer Relationship Building

  • Add human touch to the customer experience through proactive, relationship-focused outreach
  • Conduct consultative conversations to understand customer needs and business challenges
  • Provide product education and recommendations that support customers' seasonal planning
  • Build rapport with small to mid-size accounts that benefit from regular personal contact
  • Answer customer questions and provide expertise that enhances the A.M. Leonard value proposition
  • Create positive customer experiences that differentiate A.M. Leonard from purely transactional competitors
  • Order Support and Account Maintenance

  • Process inbound orders with accuracy and efficiency
  • Handle customer service inquiries and route complex issues to appropriate departments
  • Update customer records with demographic information and interaction history
  • Assist customers with account setup, Pro+ enrollment, and basic troubleshooting
  • Support peak season operations with additional order processing and customer communication
  • Performance Standards and Metrics

    Marketing Support Effectiveness

  • Lead Follow-up Compliance : Contact marketing-qualified leads within 24-48 hours of assignment
  • Campaign Support : Complete assigned outbound marketing campaigns within established timeframes
  • Customer Data Quality : Maintain accurate customer records and interaction documentation
  • Pro+ Program Promotion : Achieve quarterly enrollment targets for business rewards program
  • Relationship Building Success
  • Customer Engagement : Maintain positive customer interactions and satisfaction feedback
  • Consultative Conversations : Demonstrate product knowledge and solution-oriented discussions
  • Market Intelligence : Provide valuable customer insights to marketing and sales teams
  • A.M. Leonard is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

    Join us at A.M. Leonard and be a part of a legacy of excellence in horticultural tools and supplies. Together, we can cultivate success!

    BENEFITS

    We offer a high deductible health plan (HDHP), dental, and vision insurance. We contribute $60 per month to enrolled employees’ HSA accounts.

    Employees and their dependents who are enrolled in our HDHP also have access to our employee health clinic where they can access healthcare for well and sick visits, immunizations, lab services, and more at no cost. Employees not enrolled in our HDHP can still have access to our employee health clinic for just $20 per paycheck. There are also prescriptions available through this clinic at no cost. Employees can also access quick, convenient, and no-cost healthcare in the comfort of their homes 24 / 7 through our telemedicine partner.

    Employees also receive life insurance and short-term disability at no cost, and they have the option to purchase increased coverage through payroll deductions. We also offer long term disability, various Aflac plans, and a 401k plan with matching.

    Employees receive paid time off from day one, including 80 hours of vacation time (prorated based on the start date for the first year) and 40 hours of personal time. After the first full year of employment, eight additional hours of vacation are granted annually.

    Employees also enjoy the use of our free onsite gym and product discounts on our wide selection of horticultural tools and equipment.

    ___________________________________________________________________________

    We will not sponsor individuals for employment visas, now or in the future, for this job opening. Relocation assistance is not available for this position, and this position is not open for remote work arrangements.

    AM Leonard is an Equal Opportunity Employer for all, including minorities, women, protected veterans, and the disabled. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status, or any other characteristic protected by law. Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities.

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