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US Oncology (RLT) Marketing Director - Customer Engagement and Field Support
US Oncology (RLT) Marketing Director - Customer Engagement and Field SupportSanofi • Cambridge, MA, US
US Oncology (RLT) Marketing Director - Customer Engagement and Field Support

US Oncology (RLT) Marketing Director - Customer Engagement and Field Support

Sanofi • Cambridge, MA, US
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US Oncology (RLT) Marketing Director - Customer Engagement and Field Support

The role of US Marketing Oncology RLT will be supporting the optimization of marketing strategies and campaigns across various channel opportunities. This role requires a marketer with an understanding of the US oncology market and experience in new product launches. Qualified candidates will be involved in building the brand plan and launch readiness. This role could engage with diverse customer types that include healthcare providers, key account stakeholders, and patients. Candidate should be proficient in data analytics to measure impact of strategies, tactics, and suggest adjustments as needed.

This role would report to the US Head of Marketing and is based in Cambridge, MA.

We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.

Main Responsibilities

HCP & Patient Engagement

  • Build the patient care SOP processes for treatment centers and institutions. Translate processes into activities and training guide for field-based employees.
  • Develop and implement patient-focused marketing strategies and support services that enhance education, access, and overall experience throughout the treatment journey.

Stakeholder & Field Team Support

  • Serve as the central marketing liaison for field teams (ABMs, MSLs, KAMs), providing timely insights, resources, and tools to optimize customer engagement.
  • Lead the strategy, development, and execution of peer-to-peer marketing initiatives by identifying and engaging KOLs, managing compliant speaker programs and educational events (in person and virtual), partnering with field teams, and ensuring agency and budget management.

    • Agency & Resource Management

  • Direct external agencies and partners to deliver high-quality, compliant materials and programs on time and within scope.
  • Lead the budget planning, tracking, and optimization across marketing initiatives, ensuring strong ROI and alignment with strategic priorities.
  • Partner with cross-functional teams, including sales, medical affairs, market access, and operations to ensure cohesive, customer-centric execution.

    • About You

    Desired Behaviors

  • Demonstrates endless curiosity and a strong drive to learn and explore new ideas
  • Thinks creatively and challenges conventions with out-of-the-box solutions
  • Operates with agility and versatility, stepping outside defined boundaries when needed
  • Anticipates problems and weak links ahead of time, taking proactive steps to address them
  • Brings motivation, resilience, and a solutions-oriented mindset to complex challenges

    • Basic Requirements & Qualifications

  • US Oncology experience must. Radioligand experience preferred.
  • Bachelor's degree and minimum 6+ years in pharmaceutical marketing
  • Previous customer facing roles / field experience - preferred
  • Demonstrated success in leading product launches and driving brand growth
  • Experience in developing and executing omnichannel marketing campaigns
  • Experience managing external vendors and effective budget management.
  • Strong executional and analytical skills.
  • Detail-oriented self-starter capable of owning initiatives from beginning to end.
  • Excellent communication and cross-functional collaboration skills
  • Ability to travel up to 33%

    • Why Choose Us?

  • Bring the miracles of science to life alongside a supportive, future-focused team.
  • Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.
  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave.

    • Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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    Director Customer Marketing • Cambridge, MA, US

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