Talent.com
Lead Campaign Strategist

Lead Campaign Strategist

CognitivNew York, NY, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Lead Campaign Strategist

Are you ready to revolutionize the advertising industry? At Cognitiv, we are not just another AdTech companywe are industry trailblazers redefining media buying with our Deep Learning Advertising Platform. Since 2015, we have harnessed the power of cutting-edge deep learning technology and data science to transform how brands connect with their customers. Our mission? To bring intelligence to advertising and deliver unparalleled precision, relevance, and impact at scale.

With our innovative platform, advertisers enjoy unprecedented flexibilitywhether it is activating Dynamic Deals through their preferred DSP, leveraging our managed service DSP, or utilizing our industry-first ContextGPT product. As a part of Cognitiv, you will be at the forefront of AI-driven advertising solutions, driving change and achieving remarkable growth in a rapidly evolving industry.

Life At Cognitiv

Our solutions provide advertisers with more time and freedom to concentrate on what matters to them most, both professionally and personally. We carry this philosophy into our workplace, offering our employees more chances to grow, collaborate, and achieve their goals. At Cognitiv, you will get :

  • Festiv : Fun and positivity are integral to our work environment. From cross-departmental games to friendly competitions and unique events, we ensure a dynamic and enthusiastic culture.
  • Responsiv : Making a difference for our clients is at the heart of what we do. To make this one of our superpowers, we strive to create a culture of open communication and continuous learning. You will work closely with clients and key company stakeholders, sharpening your communication skills in a supportive environment where your input and ideas are valued and integral to our success.
  • Inclusiv : Diversity and inclusion are more than just words to usthey are principles we live by. We celebrate unique perspectives, ensuring everyone feels valued and respected.
  • Inventiv : As industry pioneers, we continuously reinvent and reimagine solutions. Sharing our knowledge and expertise to educate and lead the market is part of our DNA. If you love questioning the status quo, pushing boundaries, and challenging conventional thinking, you will fit right in. We admire intellectual curiosity and encourage it at every turn.
  • Transformativ : We invest in the continuous growth and development of our team members, celebrating their contributions and supporting their work-life balance and overall well-being. Our holistic training, onboarding programs, and professional growth and development initiatives ensure you have the resources to succeed.
  • Collaborativ : We transcend geographical boundaries, seamlessly operating across two coasts. Our culture thrives on cross-departmental collaboration and a unified sense of purpose, making teamwork a cornerstone of our success.

We are looking for a Lead Campaign Strategist to oversee and optimize key campaigns to align with client objectives and our company's strategic vision. With a proven track record in media optimization and client-facing roles, you will lead end-to-end campaign management, collaborate closely with cross-functional teams, and deliver impactful insights to drive continuous improvement. If you thrive in a dynamic environment and excel in translating data into actionable strategies, we invite you to apply and be a part of our innovative team.

This position will be located in our New York City office with a hybrid work schedule of 3 days in office (Mon / Tue / Wed) and 2 days remote optional (Thursday / Friday).

Key Responsibilities

Strategic Campaign Oversight & Approval :

  • Provide strategic approval and oversight on all key campaigns, ensuring alignment with client goals and Cognitiv's strategic vision.
  • Review and confirm campaign prerequisites, deal setups, and ensure readiness for optimal campaign launch.
  • End-to-End Campaign Management & Accountability :

  • Directly manage campaign setup, QA processes, coordination model training, ongoing optimizations, and campaign discrepancy troubleshooting.
  • Collaborate closely with AdOps and Science teams, managing involvement to ensure efficient issue resolution and campaign performance excellence.
  • Monitor pacing and campaign spend out; finalize client billing stats and handle actualizations to maintain billing accuracy and transparency.
  • Client-Facing Strategic Leadership :

  • Plan and participate in Quarterly Business Reviews (QBRs) alongside Sales and CSMs, articulating campaign performance, insights, and strategic recommendations.
  • Deliver final campaign performance decks to clients, collaborating with Sales and CSMs to ensure messaging is strategic, impactful, and aligned with client objectives.
  • Continuous Improvement & Thought Leadership :

  • Identify and implement process and tooling enhancements, driving scalability, accuracy, and efficiency across campaign operations.
  • Mentor internal teams, developing best practices and sharing strategic insights, fostering a culture of continuous improvement.
  • Qualifications

    5+ years' experience in strategic media optimization and campaign management roles at an agency, DSP, or Ad Network.

    Proven track record in client-facing roles, demonstrating strong communication skills and strategic consultation abilities.

    Deep expertise in programmatic trading across diverse campaign types and KPIs, with familiarity of DSP bidding algorithms.

    Exceptional analytical and quantitative capabilities, with a proven ability to translate complex data into clear, strategic insights.

    Strong problem-solving skills, meticulous attention to detail, and a proactive approach to troubleshooting and optimization.

    Demonstrated capability in aligning client goals with technical solutions, ensuring superior campaign performance and client satisfaction.

    Experience mentoring team members and building scalable campaign operations processes.

    Comfortable in a fast-paced, dynamic environment, effectively prioritizing and executing multiple strategic initiatives simultaneously.

    Salary : $145,000-$165,000 Base Salary + Equity

    Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to job-related knowledge, level of relevant experience, education and skills. Base salary is just one component of your total rewards package at Cognitiv. Employees are eligible for equity and various benefits.

    Here are some of the many benefits that our employees receive :

  • Medical, Dental and Vision coverage, including some plans that are 100% employer paid
  • 12 weeks paid parental leave
  • Career Ladders slated to advance your career
  • Unlimited PTO
  • Work-From-Anywhere August
  • Equity at all levels
  • Comprehensive onboarding program (Cognitiv University)
  • Hybrid work model
  • Daily Lunch On Us
  • Health and Wellness Stipend
  • Cell phone reimbursement
  • Parking Expense (CA & WA Offices)
  • 401(k) plan with employer match
  • Employee Assistance Program
  • Pre-tax commuter benefits
  • And MORE!
  • Cognitiv is an equal opportunity employer and prohibits discrimination and harassment of any kind. We are committed to ensuring equal employment opportunities for all employees and applicants, regardless of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other characteristic protected by federal, state, or local laws.

    serp_jobs.job_alerts.create_a_job

    Lead Strategist • New York, NY, US

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    Lifecycle Marketing Lead

    Lifecycle Marketing Lead

    VirtualVocationsPaterson, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Lifecycle Marketing Lead to enhance customer engagement through data-driven strategies.Key Responsibilities Design and implement advanced email, SMS, and in-app marketi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Brand Strategy Lead

    Brand Strategy Lead

    VirtualVocationsNewark, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Brand Strategy and Operations Lead to support brand initiatives and drive business growth.Key Responsibilities Manage brand projects from inception to completion, ensur...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Creative Strategist

    Creative Strategist

    VirtualVocationsNewark, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Creative Strategist to lead the creative direction across campaigns in the wellness and performance sector. Key Responsibilities Develop and execute creative strategies ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior SEO Ranking Strategist

    Senior SEO Ranking Strategist

    VirtualVocationsNewark, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Ranking Strategist to support high-value clients and enhance client services.Key Responsibilities Provide specialized support and strategic oversight for high-va...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.promoted
    Email Marketing Strategist

    Email Marketing Strategist

    VirtualVocationsJamaica, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for an Email Marketing Strategist to develop and execute email marketing strategies that drive measurable results. Key Responsibilities Collaborate with clients to develop tai...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Marketing Campaign Manager

    Marketing Campaign Manager

    VirtualVocationsJamaica, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Campaign Manager to plan and execute high-impact marketing campaigns.Key Responsibilities Own the end-to-end execution of multi-channel marketing campaigns to drive pip...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Digital Strategist

    Digital Strategist

    VirtualVocationsFlushing, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Digital Strategist.Key Responsibilities Follow up with prospective clients and understand their needs to provide tailored solutions Upsell accounts and develop proposa...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Senior Paid Social Strategist

    Senior Paid Social Strategist

    VirtualVocationsFlushing, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Paid Social Strategist to manage paid social strategy and delivery for clients.Key Responsibilities Own day-to-day paid social strategy, including planning, test...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Analytics Specialist, Engagement, Retention & Acquisition Analytics

    Analytics Specialist, Engagement, Retention & Acquisition Analytics

    Amazon.comPaterson, NJ, USA
    serp_jobs.job_card.full_time
    At Audible, we believe stories have the power to transform lives.It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global liste...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Senior Campaign Engineer

    Senior Campaign Engineer

    RAPPNew York, NY, United States
    serp_jobs.job_card.full_time
    RAPP New York is looking for a Senior Campaign Engineer to join our award-winning Technology team.We are RAPP - world leaders in activating growth with precision and empathy at scale.As aglobal, ne...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior AI Content Strategist

    Senior AI Content Strategist

    VirtualVocationsFlushing, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior AI Technical Content Creator II.Key Responsibilities Create articles and complex tutorials for developers on AI and its trends Stay updated on AI developments a...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Senior AI Technical Content Strategist

    Senior AI Technical Content Strategist

    VirtualVocationsNewark, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior AI Technical Content Creator II.Key Responsibilities Create articles and complex tutorials on AI for developers Stay updated on AI developments and generate con...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Senior Manager, Campaign Operations

    Senior Manager, Campaign Operations

    VirtualVocationsElizabeth, New Jersey, United States
    serp_jobs.job_card.full_time
    Manager, Digital Marketing Demand Center - Campaign Operations.Key Responsibilities : Lead the end-to-end operational execution of global integrated digital campaigns Act as the liaison between G...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Content Strategist

    Content Strategist

    VirtualVocationsElizabeth, New Jersey, United States
    serp_jobs.job_card.full_time
    A company is looking for a Content Strategist to define and execute its content strategy and brand presence.Key Responsibilities Develop and own content strategy across various channels to build ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    • serp_jobs.job_card.new
    Director of Search Strategy

    Director of Search Strategy

    VirtualVocationsYonkers, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Group Director, Search (Remote).Key Responsibilities Lead and manage SEM channel specialists and account leads, overseeing client partnerships and contract negotiations...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
    • serp_jobs.job_card.promoted
    Campaign Marketing Specialist

    Campaign Marketing Specialist

    VirtualVocationsFlushing, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Campaign Marketing Specialist to manage and optimize integrated marketing campaigns across digital channels. Key Responsibilities Develop and execute integrated marketin...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Content Strategist

    Senior Content Strategist

    VirtualVocationsBronx, New York, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Content Strategist.Key Responsibilities Define content strategies for various markets through research Analyze content performance and generate actionable repor...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director Marketing Strategy and Enterprise Partnerships

    Director Marketing Strategy and Enterprise Partnerships

    Novartis Group CompaniesEast Hanover, NJ, United States
    serp_jobs.job_card.full_time
    This position will be located at the East Hanover, NJ, site and will not have the ability to be located remotely.The Chief of Staff / Enterprise Partnership Director hybrid role will play a critica...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30