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Sales & Marketing Technology Leader-Salesforce
Sales & Marketing Technology Leader-SalesforceAmeriprise Financial • Boston, MA, US
Sales & Marketing Technology Leader-Salesforce

Sales & Marketing Technology Leader-Salesforce

Ameriprise Financial • Boston, MA, US
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Sales & Marketing Technology Leader

At Columbia Threadneedle Investments, we're redefining asset management with innovative technology that drives smarter, more agile solutions. By leveraging cutting-edge CRM technologies and SaaS platforms, we're transforming our Sales, Marketing and Client Management capabilities. If you're a visionary leader ready to shape the future of technology in asset management, this is your opportunity to make a real impact. We're seeking a dynamic Sales & Marketing Technology Leader to shape our global CRM strategy and technology excellence. This role will focus on enhancing core capabilities across our global teams. The Sales & Marketing Technology Leader will provide Salesforce CRM ecosystem expertise and leadership that supports and drives both strategic solutions and enhancements. They will have the ability to partner and influence business partners, internal teams, and / or vendors to deliver high quality products within the expected timeframes and planned roadmaps. This is a hands-on role that will include day-to-day collaboration with key business stakeholders, product development, technology leads and offshore engineering teams. This is your chance to influence the future of how we serve clients, drive business growth, and empower our teams with the best-in-class sales and marketing solutions.

Key Responsibilities

  • Lead Global Tech Strategy : Own the global technology strategy for Sales and Marketing products across EMEA, North America, and India; specifically, the Salesforce CRM & Marketing ecosystem.
  • Cross-Regional Leadership : Manage and align technology teams across EMEA, North America, and India, ensuring a consistent technology strategy and approach that supports business objectives globally.
  • Strategic Influence : Use technology to drive strategic decisions with business partners around sales enablement, distribution optimization, and client service innovation.
  • Mentor & Develop Teams : Lead and develop a high-performance team of technology professionals, fostering innovation, collaboration, and excellence across all regions.
  • Thought Leadership : Influence the refinement of features, processes, and best practices to ensure the optimal performance and availability of technologies. Ensure improvements align with existing engineering principles and align with the roadmap.
  • Continuously develop specialized knowledge and technical subject matter expertise by remaining apprised of industry trends, the direction of emerging technologies, and their potential value to the business. Effectively present the value proposition of business-appropriate emerging technologies to technology leadership.

Required Qualifications

  • Bachelors degree or equivalent in Engineering or other related degree focus. 7-10+ years of experience in engineering and integration technology and / or software development, progressing in complexity and responsibility. Proven success working with other design engineers and architects teams.
  • Salesforce CRM & SaaS Knowledge : Hands-on experience (5-10 years) with the Salesforce CRM ecosystem and SaaS technologies, with a deep understanding of how they can be leveraged to create high-performance business solutions and outcomes.
  • Asset Management : Proven experience in asset management, especially in distribution, sales, marketing, and client servicing.
  • Leadership & Collaboration : Ability to lead and inspire global teams, driving alignment and collaboration across regions while ensuring business goals are met.
  • Strategic Vision : Experience with setting technology strategy in alignment with business priorities. A forward-thinking leader with the ability to adopt emerging technologies and drive innovation in sales enablement, distribution optimization, and client service innovation.
  • Strategic Influence : Use advanced Salesforce CRM capabilities, AI, and ML to drive strategic decisions, from sales and marketing enablement including operational efficiency.
  • Agile Acumen : Knowledge of Agile practices, quarterly PI planning and backlog management. Validated maturity and efficiency in leadership of technical projects and teams via incremental product planning.
  • Communication Skills : Exceptional communication and influencing skills, capable of explaining complex technical concepts to senior stakeholders and cross-functional teams.
  • About Our Company

    We're a diversified financial services leader with more than $1.5 trillion in assets under management, administration and advisement as of 2024. With our team more than 20,000 people in 20 countries, we advise, manage and protect assets and income of more than 3.5 million individual, small business and institutional clients. We are a longstanding leader in financial planning and advice, a global asset manager and an insurer. Our unwavering focus on our clients and strong financial foundation connects each of our unique businesses - Ameriprise Financial, Columbia Threadneedle Investments and RiverSource Insurance and Annuities. Here, we foster meaningful careers, invest in the future, and make a difference for clients, institutions and communities around the world.

    Ameriprise Financial is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, genetic information, age, sexual orientation, citizenship, gender identity, disability, veteran status, marital status, family status or any other basis prohibited by law.

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