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VP of Product and Solutions Marketing

VP of Product and Solutions Marketing

SynopsysSunnyvale, CA, US
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VP of Product and Solutions Marketing

At Synopsys, our mission is to empower innovators to drive human advancement. As the leader in engineering solutions from silicon to systems, our technologies in silicon design, simulation and analysis are foundational to breakthroughs across industriesfrom autonomous vehicles and surgical robotics to accelerated drug discovery and smart factories. We are committed to shaping the future through relentless innovation.

The Opportunity

We are seeking a visionary Vice President of Product and Solutions Marketing (PSM) to lead our talented team and drive a unified, differentiated narrative for our technology leadership. The ideal candidate is a strategic thinker passionate about storytelling, with deep knowledge of silicon design technologies and trends. Exceptional communication and narrative-building skills are essential, as is a proven ability to craft messages that resonate with diverse technical and business audiences.

As an experienced product and solutions marketing leader, you will inspire and mentor a high-performing team, fostering their growth and guiding them on the journey toward high performance. You thrive in collaborative, cross-functional settings, forging strong relationships across all organizational levels, and effectively engaging with both executives and colleagues.

You will closely partner with product management, sales, and digital marketing to develop and promote a unified "One Synopsys" message for our offerings, expand our market reach, and drive adoption through effective demand generation campaigns.

The Impact You Will Have

Advance Synopsys' industry leadership with a unified, compelling technology narrative.

Act as a strategic partner to product management and executive leadership, influencing business direction and priorities.

Foster a creative, collaborative, and growth-oriented team culture, driving high performance and innovation.

Ensure successful product launches and marketing campaigns through cross-functional teamwork, measured by SQLs and pipeline growth.

Elevate Synopsys' brand and market presence by showcasing customer advocacy and thought leadership.

Continuously measure, analyze, and optimize the performance of marketing strategies and campaigns.

What You'll Need

Extensive experience in product and solutions marketing, including successful leadership roles.

Expertise in executing product campaigns, understanding target personas, and making data-driven decisions.

Strong strategic thinking and analytical abilities, with a track record of translating insights into actionable plans.

Bachelor's degree in electronic or computer engineering; MBA preferred.

15+ years in product management or marketing, with at least 5 years in the EDA or semiconductor industry.

Deep understanding of the EDA market and technologies (highly preferred).

Proven ability to build, lead, and inspire high-performance marketing teams.

Who You Are

Visionary and strategic thinker with a passion for innovation.

Exceptional communicator and storyteller, able to engage diverse audiences.

Inclusive leader who empowers and inspires team members to excel.

Collaborative partner adept at building relationships across all organizational levels.

Results-oriented, balancing analytical rigor with creative problem solving.

Adaptable and resilient, thriving in fast-paced and dynamic environments.

The Team You'll Be A Part Of

You'll lead the dynamic Product & Solutions Marketing team, a group of passionate professionals dedicated to shaping Synopsys' technology narrative and driving market leadership. The team is known for its collaborative spirit, creative approach, and commitment to excellence. You'll work closely with product management, sales, and other departments.

At Synopsys, we want talented people of every background to feel valued and supported to do their best work. Synopsys considers all applicants for employment without regard to race, color, religion, national origin, gender, sexual orientation, age, military veteran status, or disability. In addition to the base salary, this role may be eligible for an annual bonus, equity, and other discretionary bonuses. Synopsys offers comprehensive health, wellness, and financial benefits as part of a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors, including location, skills, experience, and education. Your recruiter can share more specific details on the total rewards package upon request. The base salary range for this role is across the U.S.

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Vp Product Marketing • Sunnyvale, CA, US

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