Join Our Team at Prospera Credit Union!
At Prospera Credit Union, we believe in more than just numbers-we believe in people. We're passionately committed to providing personalized financial guidance that helps our members achieve their unique version of prosperity. If you're looking for a meaningful career where you can make a real impact, we'd love to meet you.
What sets us apart :
About the Role :
The Director of Marketing is responsible for advancing Prospera Credit Union's competitive position by building brand identity, driving member growth, increasing share of wallet, and ensuring alignment with the credit union's mission, vision, and guiding principles. This role oversees the development and execution of integrated marketing strategies-including digital, traditional, and community engagement-that enhance awareness, strengthen member relationships, and support business objectives. The Director leads the marketing team and collaborates across departments to deliver a consistent, data-driven, and member-focused experience.
Essential Functions and Responsibilities :
Establish and manage the Prospera brand identity internally and externally, ensuring alignment with culture, mission, vision and guiding principles.
Lead digital marketing strategy, including paid digital, SEO / SEM, email marketing, and social media.
Direct all advertising and promotional campaigns, ensuring brand consistency across all channels.
Lead, mentor, and develop the Marketing Coordinator by providing coaching, training, and growth opportunities.
Implement public relations strategies that complement marketing efforts.
Ensure initial compliance with statutes and regulations related to marketing.
Qualifications & Skills :
Expertise in digital marketing, analytics, and emerging technologies.
Prospera Credit Union is a local, member-owned financial institution in the Fox Valley area. We offer competitive compensation, an excellent benefits package and the opportunity to work in a fun, friendly, team-oriented atmosphere.
Life is short. Work somewhere awesome!
Prospera Credit Union is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran status. Information collected regarding categories as provided by law will in no way affect the decision regarding an employment application.
Director Of Marketing • Appleton, WI, USA