Marketing Manager Job at Communities Foundation of Texas in Dallas

About Communities Foundation of Texas

The mission of Communities Foundation of Texas (CFT) is to improve the lives of all people in our community by investing in their health, wealth, living, and learning. CFT works to accomplish this by growing community giving, expanding community impact, and advancing community equity. With a vision of building thriving communities for all, CFT works locally and across the state with many individuals, families, companies, foundations, and nonprofits through a variety of charitable funds and strategic grantmaking initiatives. CFT professionally manages more than 1,300 charitable funds and has awarded more than $2.6 billion in grants since its founding in 1953.

CFT is committed to serving and understanding donor needs, expertly handling complex gifts, wisely managing charitable funds, and leveraging its community knowledge to increase charitable impact, in addition to powering several initiatives including the W. W. Caruth, Jr. Fund at CFT, the Center for Business Impact, Educate Texas at CFT, Emerging Leaders in Philanthropy at CFT, GiveWisely, and CFT's North Texas Giving Day. CFT's North Texas Giving Day raised more than $70 million in 2024 to help over 3,200 North Texas nonprofits, and has raised more than $560 million throughout its 16-year history. Learn more at CFTexas.org.

Your Role

The Marketing Manager for CFT oversees the formulation and implementation of cross-functional marketing strategies to achieve CFT's goals, in partnership with the extended MarCom team, extended foundation teams, vendors, and nonprofit organizations. This position specifically oversees the development and execution of all community giving campaigns on NorthTexasGivingDay.org.

In addition, this role has a focus on supporting NTGD nonprofit participants, positioning them for fundraising success on NorthTexasGivingDay.org year-round.

What you will do

Marketing Strategy

• Together with the Sr. Director, Marketing Strategy, define and optimize cross-channel marketing strategies to achieve foundation and marketing objectives for all community giving campaigns, with a specific focus on the community and nonprofit audiences.
• Design, deliver, and optimize communications journeys across digital media, direct mail, email, and SMS. This role will work closely with Marketing Technology and Operations, Communications and External Affairs, Relationships, and Philanthropy teams to support communications journeys across a range of target audience groups, including internal communications, business partners, fundholders, advisors, donors, and nonprofit organizations.
• Collaborate with Social Media Manager and External Communications team to define channel-level plans and calendars for paid media, public relations, email marketing, events, social media and websites to support seasonal community giving campaign and year-round objectives.
• Maintain internal marketing tools (OKR presentations, reports, and status documents) and distribution to ensure visibility among key stakeholders.

Nonprofit Communications and Capacity Building

Integrated Marketing Execution

Experience you bring

Disclaimer : The above sections contain representative examples of job duties that might be performed by employees assigned to this classification. CFT is a dynamic organization, and the environment can be fluid. Roles and responsibilities may be altered to accommodate changing conditions and objectives as well as to tap into the skills and experience of its employees. Accordingly, employees may be asked to perform duties that are outside the specific work that is listed. This is not an exhaustive list of all responsibilities, duties and / or skills required of all employees within this class.

Accommodations : Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position