Associate Director, Data Strategy

Associate Director, Data Strategy

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values :

• Be Extraordinary by Leading Collectively to Inspire Transformational Creativity.
• Create an Open Environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Johnson & Johnson is one of WPP Media's largest and most complex North American accounts, representing a diverse portfolio of neuroscience, oncology, and immunology brands. This role supports the launch and ongoing media investment for multiple high-profile pharmaceutical products, driving innovation and excellence in healthcare marketing.

As Associate Director, Data Strategy, you will own the end-to-end data strategy for a significant portfolio of Johnson & Johnson brands, with primary focus on neuroscience (including major launches such as Caplyta), and strategic support for oncology and immunology. You will lead strategic planning, audience development, and data-driven media recommendations across dozens of channels, stewarding hundreds of audiences and supporting annual media investments.

This is a high-impact leadership opportunity to manage and develop a team, drive proactive strategy, and serve as the primary strategic advisor to client stakeholders. You will work within a fully integrated team structure across WPP Media and CMI, collaborating on both HCP and patient marketing, and navigating a complex stakeholder environment across multiple operating companies.

Role Responsibilities

Strategic Leadership & Portfolio Ownership

Team Leadership & Development

Client Relationship Management

Audience Strategy Development

Data Stewardship and Activation

Process Improvement and Innovation

CMI Integration & Cross-Functional Collaboration

Skills and Experience

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

Equal Opportunities

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Accommodations and Hybrid Work Policy

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.