Event & Marketing Specialist

About San Francisco Bay University

San Francisco Bay University (SFBU), a nonprofit, WASC-accredited university situated in the heart of Silicon Valley in Fremont, California, seeks an innovative and experienced Event & Marketing Specialist. SFBU's mission is to offer inclusive, innovative, and inspirational education for lifelong careers and our vision is to set the standard as a national model of higher education in service of the common good.

At SFBU, students come first. We prioritize students' needs by fostering personal engagement among students, faculty, and staff. We are committed to providing affordable quality education with a deep commitment to diversity, equity, inclusion, and social justice.

We encourage you to learn more about SFBU by reviewing our strategic plan at https : / / www.sfbu.edu / strategic-plan.

Position Overview

SFBU is seeking an experienced and professional Event & Marketing Specialist to play an integral role in delivering smoothly-run, memorable event experiences for students, employees, university partners, and guests. The Specialist will support a wide variety of events, both small and large, internal and external, and will contribute to event planning from concept through execution. This role offers the opportunity to bring ideas to life in collaboration with enthusiastic, mission-driven colleagues. This is a full-time, non-exempt, 37.5-hour-per-week position located in Fremont, CA.

Essential Duties and Responsibilities

Support the planning and execution of a variety of events including student activities, staff events, open houses, alumni relations, and campus-wide celebrations.

Coordinate event logistics such as scheduling, room reservations, vendor communication, setup / cleanup, and ordering supplies.

Assist with creating event promotional materials such as flyers, email invites, website updates, and social media posts.

Collaborate with other departments to help bring event ideas to life.

Track event attendance and collect feedback post-event.

Maintain an organized calendar of campus and marketing events.

Support occasional weekend or evening events as needed.

Capture event photos and help build content archives.

Provide general administrative support to the Communications & Marketing team.

Assist in maintaining the university's brand presence across marketing and outreach initiatives, including updating digital signage or displays.

Minimum Responsibilities

Bachelor's degree or equivalent experience in communications, marketing, hospitality, or a related field.

2 to 4 years of relevant experience in event coordination, student life, communications, or marketing.

Strong organizational and time-management skills.

Clear written and verbal communication skills.

Proficient in Microsoft Office and Google Workspace; basic design familiarity with Canva or Adobe tools is a plus.

Comfortable interacting with diverse campus community members.

Self-starter who enjoys learning and takes initiative.

Preferred Responsibilities

Experience in a university, nonprofit, or multicultural setting.

Experience with tools like Eventbrite, Asana, or CRM systems.

Familiarity with principles of diversity, equity, inclusion, and accessibility in event planning.

Knowledge, Skills and Abilities

Demonstrated strong commitment to diversity, equity, inclusion, and social justice.

Excellent interpersonal skills with ability to collaborate effectively.

Strong project coordination and multitasking skills.

Ability to handle multiple priorities in a fast-paced environment.

Strong attention to detail and problem-solving skills.

Work Environment & Physical Demands

Primarily an on-campus, office-based position.

May require lifting up to 20 lbs and some standing / walking for events.

Occasional evening or weekend work for event support.

Salary Range : $75,000 to $90,000 annually, depending on experience and qualifications.

Application Process

For full consideration, please submit :

A resume or cover letter (CV).

A cover letter highlighting your relevant experience.

Contact information for three professional references

This position description is not intended to cover or contain a comprehensive list of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change, or new ones may be assigned at any time, with or without notice.

SFBU is an Equal Opportunity / Affirmative Action Employer : SFBU is committed to providing equal employment opportunities for all employees and applicants for employment. SFBU does not discriminate in employment opportunities or practices based on race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation or any other characteristic protected by law.

In accordance with federal and state disability laws, San Francisco Bay University provides reasonable accommodations to applicants with disabilities. If you require assistance during the application or interview process, please contact SFBU Human Resources at hrmgr@sfbu.edu.