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Lead Performance Product Manager
Lead Performance Product ManagerVirtualVocations • Milwaukee, Wisconsin, United States
Lead Performance Product Manager

Lead Performance Product Manager

VirtualVocations • Milwaukee, Wisconsin, United States
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A company is looking for a Lead Performance Product Manager to join their Direct-to-Consumer team.

Key Responsibilities

Drive revenue impact through optimized pricing, promotions, and loyalty strategies

Build and deploy playbooks to enhance player loyalty and lifetime value

Identify drop-off points in the D2C journey and implement strategies to improve conversion rates

Required Qualifications

5-7 years in product management, performance marketing, or growth roles within gaming, consumer apps, or e-commerce

Proven track record of driving monetization and engagement outcomes

Highly analytical with expertise in BI tools and performance measurement

Strong ability to design and scale growth frameworks across multiple titles

Experience in A / B testing, retention mechanics, and monetization strategies

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Lead Product Manager • Milwaukee, Wisconsin, United States

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