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Edge Webware is hiring: Digital Marketing & SEO Specialist in Miamisburg
Edge Webware is hiring: Digital Marketing & SEO Specialist in MiamisburgMediabistro • Miamisburg, OH, United States
Edge Webware is hiring : Digital Marketing & SEO Specialist in Miamisburg

Edge Webware is hiring : Digital Marketing & SEO Specialist in Miamisburg

Mediabistro • Miamisburg, OH, United States
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Join to apply for the Digital Marketing & SEO Specialist role at Edge Webware

Description

We are looking for a Full‑time Digital Marketing & SEO Specialist. This individual will work with a team of marketers to perform audits, analysis, and management of SEO and digital marketing for our clients.

Responsibilities

  • Plans and executes all web, SEO / SEM, database marketing, email, social media, and display advertising campaigns.
  • Designs, builds, and maintains our social media presence.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

Identifies trends and insights and optimizes spend and performance based on the insights.

  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion tests.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Uses strong analytical ability to evaluate end‑to‑end customer experience across multiple channels and customer touchpoints.
  • Identifies critical conversion points and drop‑off points and optimizes user and / or sales funnels.
  • Collaborates with agencies and other vendor partners.
  • Evaluates emerging technologies.
  • Provides thought leadership and perspective for adoption where appropriate.

    • Skills

  • Creating and maintaining client relationships
  • Self‑motivated yet customer‑focused
  • Proficient in marketing research and statistical analysis
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
  • Experience executing paid social media campaigns
  • Knowledge of video and picture editing software such as Adobe After Effects / Photoshop
  • Must be able to juggle multiple projects at the same time
  • High attention to detail
  • Full understanding of all social media platforms
  • Problem‑solving skills
  • Knowledge of content management systems

    • Experience

  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and / or display advertising campaigns
  • Experience in optimizing landing pages and user / sales funnels
  • Experience with A / B and multivariate experiments
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Moz, Mangools, Ahrefs, SEMRush, etc.)
  • Working knowledge of ad serving tools and setting up campaigns on native platforms including Google Ads, Facebook / Instagram Ads, Bing Ads, and LinkedIn Ads
  • Advanced knowledge of Google Tag Manager

    • Qualifications

    Google Ad certification required

    Benefits

  • Bonus opportunities
  • Work‑from‑home options
  • Healthcare insurance (Employer pays half of employee’s Healthcare)
  • Vision insurance
  • Dental insurance
  • Group Life insurance
  • Short‑term Disability insurance
  • Continuing Education Budget
  • 12+ days paid holidays (Including a week or more shutdown at the end of the year)
  • Paid vacation, sick time, and bereavement time
  • Collaborative and team‑oriented work environment
  • Quarterly Team Outings

    • Seniority level

  • Entry level

    • Employment type

  • Full‑time

    • Job function

  • Marketing and Sales

    • Industries

  • Software Development

    • Referrals increase your chances of interviewing at Edge Webware by 2x

    Middletown, OH $55,000.00‑$75,000.00 4 weeks ago

    #J-18808-Ljbffr

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    Is Digital Marketing • Miamisburg, OH, United States

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