Social Media| Marketing Specialist Job at Goldman Properties in Miami

Overview

Goldman Properties & Global Arts are seeking an experienced Social Media & Marketing Specialist to assist our Marketing and Communications Manager. We’re looking for a self-starter who thrives in a fast-paced, collaborative environment, with a sharp eye for design, trends, and storytelling. You love engaging content, staying ahead of the latest technologies, and the intersection of art, design, and digital media.

The successful candidate will be a creative thought partner across all departments, helping bring the Goldman Properties & Global Arts brands to life by activating new and existing markets. This role will support teams in developing and executing marketing plans through events, print, and digital media.

Responsibilities

Ideate, develop, and implement social media and digital marketing strategies that align with company objectives and resonate with target audiences across multiple social accounts.

Design, edit, and produce engaging visual content, including reels, stories, short films, and graphics, optimized for each social platform.

Capture high-quality photos and videos in real-time during events, projects, and daily operations to showcase the brand’s personality and key messaging.

Plan, schedule, and publish posts across platforms (Instagram, Facebook, TikTok, LinkedIn, and others) while maintaining a consistent aesthetic.

Plan and manage the content calendar to ensure consistent posting and campaign alignment.

Engage with followers and the online community by responding promptly and professionally to comments, messages, and mentions.

Collaborate cross-functionally with marketing and design teams to ensure brand consistency across all materials.

Analyze performance metrics and campaigns, providing reports and actionable insights for continuous improvement.

Manage paid social media campaigns and influencer partnerships to extend brand reach and maximize results.

Qualifications

Bachelor’s degree in marketing, communications, graphic design, digital media, or related field (or equivalent work experience).

2–4 years of professional experience in social media management, digital marketing, or content creation.

Proven experience with social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.) and digital marketing tools.

Experience with graphic design, content creation, and marketing tools (Adobe Creative Suite, Canva, PowerPoint, or similar).

Photography experience.

Strong written and verbal communication skills, with attention to detail and brand voice consistency.

Strong organizational and project management skills, with the ability to manage multiple projects and deadlines.

Ability to plan, create, and edit engaging visual and written content for various platforms and accounts.

Knowledge of social media analytics and reporting tools to track performance and drive improvements.

Familiarity with social media advertising campaigns, targeting, and performance metrics.

Ability to collaborate effectively with cross-functional teams, including marketing, creative, and management.

Benefits

Competitive pay

Dining Discounts

Life, medical, vision, and dental health insurance after 90 days and more

Personal Time Off Benefits

On-Demand Payroll Feature

Compensation

$25.00 an hour

Job Type

Full-time

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