Public Relations Account Executive, B2B Tech & Professional Services Job at Hig

Overview Public Relations Account Executive, B2B Tech & Professional Services

Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. At Highwire, we believe that storytelling fuels transformation and that the most impactful stories include all voices and perspectives. We foster an inclusive environment where everyone can feel safe, celebrated and worthy. Our people-first culture is driven by four core values : Team Empowerment, Growth Mindset, Inclusion Always, and Fierce Distinction. We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. This is an opportunity to contribute to an award-winning culture and a growing business where you can make a real impact.

We are actively seeking candidates who possess a genuine passion for tech PR and are excited to expand our team.

Responsibilities Media / Influencer Relations

Strong knowledge of all media and influencers relevant to clients’ business

Proactive media engagement and storyline development

Strong relationships with regular media and influencer targets

Secure coverage for each account according to team goals

Client Service / Management

Facilitate media briefings across client accounts and provide feedback to clients

Own portions of client PR calls

Provide counsel on media opportunities and coverage

Present quarterly / yearly account progress (as needed)

Own key elements of the PR program (analysts, influencers, speaking, content, etc.)

Become a go-to resource for client contact

Writing Proficiencies : generate press releases and other content that meet client satisfaction with minimal edits

Ability to generate and edit award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, and general team correspondence

Professional, articulate and timely client communication

Development of consistent, creative, successful pitches

Agency Operations : mentor junior staff, assist in development of goals, and conduct reviews

Participation in new business process including identifying targets, research and pitching

Identify, attend and encourage attendance at networking events

Maintain a respectful, enthusiastic and professional attitude toward coworkers, clients and external colleagues; lead by example

Support teams and manage up and down

Use of flexible work policies

Writes for Highwire blog and uses Highwire social channels

Self Development : set quarterly goals, prioritize based on impact, and drive projects forward independently

Identify areas for self-improvement and bring suggestions to management

Consistently meet deadlines or provide notice if unable to

Attends regular networking events

Qualifications Our ideal Account Executive has 2-3 years of PR experience—at an agency or a startup—and is ready to elevate their career. You have solid relationships with key players, are in tune with social media, and are an exceptional writer. You are on the cusp of discovering a role that will develop new leadership skills under seasoned guidance in a forward-thinking agency.

Perks and Benefits Competitive salary

Merit-based bonuses and promotions

Hybrid work model to suit your schedule and lifestyle

Excellent vacation policy including extended breaks for summer and winter holidays

Participate in Empower Hours on Fridays; team can log off by 3pm

401K Match

Medical and dental benefits / FSA

Paid Parental Leave

Home office equipment stipend

Commuter Benefit

Growth Mindset Stipend of $100 annually for books and exhibitions

Technology reimbursement

Wellness benefit

Donation Match

Mentorship

Monthly recognition programs

Employee referral bonus

New business referral bonus

Quarterly Highwire events

Dog-friendly work environment

Supportive, nurturing environment with opportunities for learning and growth

Location Fort Lauderdale, FL; Miami, FL

Compensation $60,000 - $90,000 (range shown is indicative and may vary by location and experience)

Senior roles and related opportunities may exist within the organization as described in other postings.

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