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Director of Wholesale

Director of Wholesale

CULT GAIALos Angeles, CA, US
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Job Title : Director of Wholesale

Position Overview :

The Director of Wholesale is responsible for driving the wholesale business strategy, overseeing key accounts, and expanding the brand's market share through effective sales and distribution channels. This role requires a deep understanding of fashion trends, brand positioning, and market dynamics, with a focus on building strong relationships with retail partners and delivering profitable growth.

Key Responsibilities :

  • Develop and execute wholesale sales strategies in alignment with overall brand
  • objectives.
  • Identify and pursue new business opportunities to expand the brand's presence in key
  • markets.
  • Collaborate with product development, merchandising, and marketing teams to align
  • wholesale strategies with seasonal product assortments and brand vision.
  • Manage and grow relationships with key wholesale partners and accounts.
  • Develop customized sales plans and product assortments for each wholesale partner
  • to maximize revenue and ensure brand representation.
  • Work closely with buyers to understand their needs and provide timely feedback to
  • internal teams.
  • Drive wholesale sales targets and achieve budgeted revenue goals.
  • Analyze sales performance, identify trends, and make recommendations to optimize
  • assortments and inventory levels.
  • Prepare and present sales reports, forecasts, and budgets to senior management.
  • Lead and mentor a team of wholesale account executives, ensuring effective
  • performance and professional development.
  • Foster a collaborative environment across departments, ensuring seamless
  • communication between sales, operations, and merchandising teams.
  • Monitor market trends, competitor activities, and retail performance to stay ahead of
  • industry developments.
  • Make data-driven recommendations on pricing, product placement, and market
  • expansion strategies.
  • Oversee the logistical aspects of wholesale distribution, ensuring on-time deliveries
  • and quality standards are met.
  • Partner with the production and operations teams to manage inventory, address
  • supply chain challenges, and minimize delays.
  • Develop and refine policies for order management, shipping, and returns to improve
  • wholesale partner satisfaction.- Serve as a key ambassador for the brand in the wholesale space, representing the
  • company at trade shows, market appointments, and industry events.
  • Ensure consistent brand messaging and presentation across all wholesale channels.

Qualifications :

  • Bachelor's degree in Business, Marketing, Fashion Merchandising, or related field.
  • 10+ years of experience in wholesale management within the fashion, luxury, or retail
  • industry.
  • Strong relationships with retail buyers and experience managing major wholesale
  • accounts.
  • Proven ability to develop and execute successful wholesale strategies.
  • Excellent communication, negotiation, and interpersonal skills.
  • Ability to lead cross-functional teams and work collaboratively with internal
  • departments.
  • Data-driven decision-maker with strong analytical and forecasting skills.
  • Experience working with international vendors and familiarity with global distribution
  • networks.
  • WHAT WE OFFER :

  • Medical, Dental, Vision & Dependent Coverage
  • 401K with company match
  • Life Insurance
  • Pet Insurance
  • PTO
  • Paid Sick Leave
  • Clothing Allowance
  • Employee Discount
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    Director Wholesale • Los Angeles, CA, US

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