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Influencer + Creator Lead

Influencer + Creator Lead

MediabistroBridgewater, NJ, United States
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Full-Time | Bridgewater, NJ | Hybrid with 3 days in office every other week minimum | Start January 2026

The Advantice Health social + community team (aka The VIBE) is looking for an Influencer + Creator Lead to scale programs across Amlactin, Kerasal, Triple Paste, Dermoplast, and New Skin. You'll own day-to-day execution (e.g., sourcing, contracting, go-live, reporting), partner cross-functionally to build 360 campaigns, and help stand up a best-in-class in-house model.

In this role, you'll :

Identify, vet, recruit, and nurture creator relationships with influencers and creators and maintain a brand-safe roster and pipeline

Build briefs, deliverables, timelines; coordinate reviews through Brand and Regulatory

Negotiate rates, usage, and whitelisting / Spark terms; manage revisions and redlines with Legal; ensure FTC compliance

Report performance and recommend optimizations and re-use

Partner with Brand and PR to design and activate fully integrated programs (social, digital, PR, retail)

Collaborate with Social and Content to repurpose creator assets for brand channels and paid amplification

Stay on top of creator economy trends, platform updates, and best practices

Own product seeding operations (lists, outreach, shipments, tracking)

Qualifications :

3-5 years in influencer marketing or talent / creator management (agency experience strongly preferred)

Strong negotiation and relationship management skills

Proficiency with influencer management tools (Later Influence) and basic paid social concepts (Spark Ads, Boosting)

Proven success in scaling multi-brand influencer programs that drive measurable results

Comfortable working with contracts, FTC disclosures, and brand safety vetting

Perks & Culture :

Competitive salary and performance-based incentives

Comprehensive health, dental and vision benefits and 401k company contribution

Room to grow, be heard, and make a real impact

A culture of radical collaboration, team camaraderie, and a tradition of celebrating results

Hybrid flexibility

About Advantice Health

Advantice Health is a dynamic consumer health company that's passionate about improving skin health through science-backed, expert-loved solutions. We believe that everyone should have the opportunity to experience skin wellness and bring out their best selves every day.

With leading brands like Kerasal, AmLactin, Dermoplast, Triple Paste, and New Skin, we offer a comprehensive range of products in categories such as footcare, nail care, body care, and first aid. You can find our trusted brands at leading retailers including Target, Walmart, CVS, Walgreens, Amazon, and more. We're committed to ensuring convenient access to our high-quality products.

Our efficient business model sets us apart. By keeping our operations lean and agile, we're able to reduce complexity and scale with ease. We've strategically partnered with production experts to manufacture our products, while working with trusted allies in sales and distribution. This allows us to focus on what we do best : understanding consumer needs and developing innovative skin health solutions.

Since our formation in 2019, when we carved out category leading brands from a Swedish pharmaceutical company, we've achieved remarkable growth. Our dedication to skin health led us to acquire AmLactin and Triple Paste, further expanding our portfolio. In April 2022, we partnered with TA Associates, a leading private equity firm with expertise in the consumer industry, to accelerate our progress.

We are headquartered in Bridgewater, NJ. This strategic location positions us to better serve our customers and pursue new opportunities both domestically and internationally.

To learn more about our exciting journey and explore our range of products, visit our website at www.advanticehealth.com.

Join us as we transform skin health for the better!

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Influencer Creator Lead • Bridgewater, NJ, United States

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