Social Media Manager Job at 5-hour ENERGY® in Farmington Hills

Agency 5 is the in-house agency for 5-hour Energy and other great IPs. We are a tight and nimble team that does it all, from an office, five days a week. TV? ✅ Social? ✅ Radio? ✅ Name products? ✅ Invent Products? ✅ Customer Retention E-Mails? Sorry ✅

In other words, we do it all, from top to bottom across brands.

That’s where you come in.

As a savvy Social Media Manager you know all the latest trends and love keeping up with social. You enjoy building communities and watching brand love grow.

Responsibilities and Duties :

• Set the vision and lead the implementation of the social media plan to guide the prioritization, development, and execution of ongoing social initiatives to drive new followers, brand awareness, engagement and sales
• Create detailed customer profiles and track customer journeys across social platforms to develop targeted content strategies,
• Optimize touchpoint messaging, and drive engagement throughout the conversion funnel
• Establish clear social media goals across all platforms and consistently analyze and track KPIs and benchmarks
• Collaborate closely with creative and content teams to consistently develop relevant and engaging content
• Plan, test, execute, and analyze all paid social media ad campaigns
• Aggressively test new ideas, ad formats, best practices, and beta products across all social channels
• Plan and manage the social media ad budget
• Other duties as assigned

Qualifications / Requirements :

Equal Opportunity Employer