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Marketing Manager, Native and Display Advertising Job at BuyerLink, LLC in Ameri
Marketing Manager, Native and Display Advertising Job at BuyerLink, LLC in AmeriMediabistro • American Fork, UT, United States
Marketing Manager, Native and Display Advertising Job at BuyerLink, LLC in Ameri

Marketing Manager, Native and Display Advertising Job at BuyerLink, LLC in Ameri

Mediabistro • American Fork, UT, United States
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  • serp_jobs.job_card.full_time
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What you will do

  • Lead and oversee end-to-end Native / Display Advertising strategies to align with business goals
  • Plan, launch, and optimize native / display ad campaigns across multiple platforms
  • Develop compelling ad copy and creatives, continuously analyzing performance and testing new assets to maximize CTR, conversion rates, and lead quality
  • Monitor, analyze, and optimize campaign performance & present findings into actionable insights
  • Manage budgets and pacing to ensure efficient ROAS
  • Run A / B tests, audience segmentation, and targeting / retargeting / lookalike strategies
  • Partner with sales, client services, and engineering teams to align goals and improve funnel performance
  • Ad-hoc special projects

Who you are & what makes you qualified

  • 3+ years of hands-on experience managing native advertising campaigns on platforms such as Taboola, Outbrain, or similar networks
  • Proven track record of scaling native advertising efforts and managing high-budget campaigns ($100k+ / month)
  • Demonstrated success in lead generation and / or performance marketing, with a focus on maximizing lead volume while optimizing CPL, ROI, and lead quality
  • Solid working knowledge of tracking pixels, conversion events, and attribution tools
  • Strong analytical mindset with the ability to interpret data, extract insights, and make data-driven optimization decisions
  • Deep understanding of conversion funnels, attribution models, and ROAS
  • Excellent communication, organization, collaboration, and project management skills
  • Strong grasp of creative best practices for Native and Display Ad platforms
  • Ability to manage multiple campaigns and priorities in a fast-paced, results-oriented environment
  • A genuine passion for performance marketing and a test-and-learn mindset

    • Nice to have

  • Experience managing paid social advertising campaigns
  • Knowledge of compliance and privacy standards in lead generation (TCPA, etc.)
  • Previous agency or aggregator experience

    • Compensation : $100k-115k annually

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    Advertising Manager • American Fork, UT, United States

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