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Field Marketing Manager - US
Field Marketing Manager - USSynthesia • New York, NY, US
Field Marketing Manager - US

Field Marketing Manager - US

Synthesia • New York, NY, US
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Field Marketing Manager - US

From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read both at home and at work. If you're reading this and nodding, check out our brand video.

Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scaleuntil now.

Meet Synthesia. We're on a mission to make video easy for everyone. Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We're trusted by leading brands such as Heineken, Zoom, Xerox, McDonald's and more. Read stories from happy customers and what 1,200+ people say on G2.

In 2023, we were one of 7 European companies to reach unicorn status. In February 2024, G2 named us as the fastest growing company in the world. We've raised over $150M in funding from top-tier investors, including Accel, Nvidia, Kleiner Perkins, Google and top founders and operators including Stripe, Datadog, Miro, Webflow, and Facebook.

We're seeking an experienced Field Marketing Manager to help scale and execute Synthesia's field and ABM marketing programs across the US. You'll collaborate with the existing Field Marketing Manager US to plan and deliver impactful campaigns that drive demand and pipeline. Working cross-functionally with the marketing, sales, and customer success teams, you'll help reach the right audience at the right time. We're looking for someone with a strong sense of ownership, speed, and execution excellence, someone who thrives in a fast-paced environment and takes pride in bringing programs from idea to impact.

The Role :

  • Support the US field marketing strategy : Partner with the current US Field Marketing Manager to plan and execute integrated field and ABM programs that drive measurable pipeline growth.
  • Collaborate across regions : Work closely with other Field Marketing Managers and the Head of Global Field Marketing to align on global priorities, share learnings, and scale repeatable best practices.
  • Lead project management and execution : Oversee planning, logistics, and on-the-ground delivery for key events
  • Drive cross-functional alignment : Partner closely with Sales, SDR, and Customer Success to align field activities with revenue goals, lead handoff processes, and campaign follow-up.
  • Measure and optimize performance : Track campaign metrics, report on outcomes, and recommend data-driven improvements to increase efficiency and impact.
  • Contribute to ABM and demand generation : Collaborate with the broader marketing team to support targeted programs across the buyer journey.
  • Act as a connector and collaborator : Support cross-team initiatives, ensuring field marketing programs are aligned with content, brand, and digital marketing strategies.
  • Travel : Attend and support events, with occasional travel to the London HQ and other regional activations as needed.

Essential Skills and Experience :

  • 3-5 years of B2B marketing experience, including field marketing, ABM, and event execution for SaaS or technology companies.
  • Demonstrated success driving pipeline impact through regional programs and campaigns.
  • Strong project management and execution skills with excellent attention to detail.
  • Experience collaborating closely with sales and customer success teams.
  • Proficiency with CRM and marketing automation platforms (HubSpot, SFDC or equivalent).
  • Excellent communicator who thrives in cross-functional, fast-paced environments.
  • Data-driven mindset with the ability to measure, analyze, and optimize results.
  • Willingness to travel for events and team collaboration.
  • Location : New York, New York

    Our Culture :

    At Synthesia, we expect everyone to :

  • Put the Customer First
  • Own it & Go Direct
  • Be Fast & Experimental
  • Make the Journey Fun
  • US Benefits :

  • A competitive salary + stock options in our fast-growing Series D startup
  • Hybrid working environment or remote-friendly
  • 100% Medical, Dental & Vision
  • 401k Plan
  • Paid parental leave
  • 25 days of annual leave + Public holidays + paid sick leave
  • Fun culture with regular socials
  • A generous referral scheme
  • A brand new computer + monitor
  • Salary : $100,000 - $120,000 USD

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