Marketing Specialist Job at Riccobene Associates Family Dentistry in Cary

Position Summary :

As a Marketing Specialist at Riccobene Associates Family Dentistry, you will be an integral part of our team, dedicated to enhancing our brand visibility and driving patient engagement through innovative marketing initiatives. Your primary responsibilities will include developing compelling marketing materials, executing community engagement strategies, and effectively managing social media platforms to communicate our mission and values.

Key Responsibilities :

• Manage and create content for social media platforms to enhance brand awareness and patient interaction.
• Coordinate with local offices to design and implement customized marketing strategies that resonate with the community.
• Support event planning and execution, working both weekday evenings and weekends to promote community outreach and involvement.
• Collaborate with cross-functional teams, including operations and HR, to ensure alignment and consistency across promotional activities.
• Conduct market research to refine marketing strategies and improve patient acquisition efforts.
• Create engaging email and text message campaigns to communicate new services, promotions, and health tips to patients.
• Track and analyze campaign performance to provide insights and recommendations for continuous improvement.

Requirements

Qualifications :

Benefits