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Director of Lead Management

Director of Lead Management

Edward JonesSaint Louis, MO, United States
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Want a meaningful career where you can make a difference? Edward Jones sounds perfect for you.

Collaboration. Autonomy. Opportunity. Words our headquarters associates use when talking about working at Edward Jones. Words that describe what it's like being part of a firm where everyone is aligned toward a singular focus : serving the client. And everyone is working to make the firm better together - as they grow as individuals. If these words resonate with you, we should talk.

Job Overview

Position Schedule : Full-Time

This job posting is anticipated to remain open for 30 days, from 09-Oct-2025. The posting may close early due to the volume of applicants.

We are seeking a dynamic and results-driven Director of Lead Management to join our Financial Advisor / Field Marketing team. This critical leadership role will oversee the strategy, execution, and optimization of lead generation, nurturing, and conversion efforts across multiple channels.

The Director will play a pivotal role in driving revenue growth by ensuring the seamless alignment of marketing efforts, leveraging data-driven insights, and delivering high-quality leads to branch teams.

Key Responsibilities :

  • Develop and execute comprehensive lead generation strategies.
  • Analyze market trends and customer behavior to identify opportunities.
  • Partner on creation of engaging content and campaigns.
  • Collaborate with sales and marketing teams to align goals.
  • Monitor and optimize campaigns for maximum ROI.
  • Report on performance metrics and make data-driven decisions.

Lead Qualification & Nurturing :

  • Segment and score lead based on engagement and fit.
  • Develop personalized nurturing campaigns.
  • Automate follow-ups and data integration.
  • Measurement & Optimization :

  • Track KPIs like conversion rates, cost per lead, and ROI.
  • Use A / B testing and analytics to refine strategies.
  • Edward Jones' compensation and benefits package includes medical and prescription drug, dental, vision, voluntary benefits (such as accident, hospital indemnity, and critical illness), short- and long-term disability, basic life, and basic AD&D coverage. Short- and long-term disability, basic life, and basic AD&D coverage are provided at no cost to associates. Edward Jones offers a 401k retirement plan, and tax-advantaged accounts : health savings account, and flexible spending account. Edward Jones observes ten paid holidays and provides 15 days of vacation for new associates beginning on January 1 of each year, as well as sick time, personal days, and a paid day for volunteerism. Associates may be eligible for bonuses and profit sharing. All associates are eligible for the firm's Employee Assistance Program. For more information on the Benefits available to Edward Jones associates, please visit our benefits page .

    Hiring Minimum : $168500

    Hiring Maximum : $286900

    Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act. Edward Jones is prohibited from hiring individuals with certain specified criminal history as set forth in Section 3(a)(39) and 15(b)(4) and Rule 17a-3(a)(12) of the Securities and Exchange Act of 1934, and conducts background reviews consistent with FINRA Rule 3110(e). A copy of a notice regarding the provisions of the Los Angeles County Fair Chance Ordinance is available at : dcba.lacounty.gov / wp-content / uploads / 2024 / 08 / FCOE-Official-Notice-Eng-Final-8.30.2024.pdf .

    Read More About Job Overview

    Skills / Requirements

  • Bachelor's in Marketing, Business, or Communications
  • 7-10+ years in marketing, with 3-5+ years in lead-focused roles
  • CRM (Salesforce, HubSpot), marketing automation, analytics
  • Strategic thinking, leadership, communication, stakeholder engagement
  • Specialization Lead scoring, nurturing, conversion, campaign optimization
  • Read More About Skills / Requirements

    Awards & Accolades

    At Edward Jones, we are building a place where everyone feels like they belong. We're proud of our associates' contributions to the firm and the recognitions we have received.

    Check out our U.S. awards and accolades : Insights & Information Blog Postings about Edward Jones

    Check out our Canadian awards and accolades : Insights & Information Blog Postings about Edward Jones

    Read More About Awards & Accolades

    About Us

    Join a financial services firm where your contributions are valued. Edward Jones is a Fortune 500¹ company where people come first. With over 9 million clients and 20,000 financial advisors across the U.S. and Canada, we're proud to be privately-owned, placing the focus on our clients rather than shareholder returns.

    Behind everything we do is our purpose : We partner for positive impact to improve the lives of our clients and colleagues, and together, better our communities and society. We are an innovative, flexible, and inclusive organization that attracts, develops, and inspires performance excellence and a sense of belonging.

    People are at the center of our partnership. Edward Jones associates are seen, heard, respected, and supported. This is what we believe makes us the best place to start or build your career.

    View our Purpose, Inclusion and Citizenship Report .

    ¹Fortune 500, published June 2024, data as of December 2023. Compensation provided for using, not obtaining, the rating.

    Edward Jones does not discriminate on the basis of race, color, gender, religion, national origin, age, disability, sexual orientation, pregnancy, veteran status, genetic information or any other basis prohibited by applicable law.

    #LI-HO

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