Senior Account Manager- Media Activation (P3206) Cincinnati, OH; Chicago, IL

Overview

Senior Account Manager- Media Activation (P3206) – Cincinnati, OH; Chicago, IL

84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase.

Powered by cutting-edge science, we utilize first-party retail data from more than 62 million U.S. households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey using 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.

Join us at 84.51°!

Responsibilities

• Develop and maintain strong relationships with Sales partners, fellow Account Managers, Clients and Agency contacts to collaboratively own the client relationship
• Be a key client contact, responsible for fostering client relationships, planning media investment and delivering highly effective media plans for a set of clients within your aligned client pod
• Lead client communications, including status calls, ad-hoc requests and timely email responses
• Collaborate with internal Account Management Lead and Client on campaign proposals including intake, audience strategy, media mix recommendations, creative and overarching plans aligned with campaign goals and past performance
• Manage full campaign life cycle : kick-off calls, monitoring in-flight performance, end-of-campaign reporting and invoice management
• Ensure campaigns spend in full with cross-sell / up-sell opportunities by leveraging data-driven media strategy within reporting
• Translate client goals and potential pain points into actionable media campaigns
• Present campaign insights and metrics to clients with strong storytelling and clear conclusions
• Manage a high volume of promotion and media campaign plans, maintaining pipeline, timelines, and tasks
• Develop and present strategically crafted campaign measurement and insights to clients
• Collaborate to resolve campaign performance issues and create innovative solutions for changing client needs
• Interface with cross-departmental contacts to ensure seamless campaign delivery
• Operate independently to ensure success of client relationships and campaign management

Qualifications, Skills, and Experience

Pay Transparency and Benefits

Pay Range

$75,000 - $136,850 USD

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