Sr. Director, Social Media + Branded Content

Sr. Director, Social Media + Branded Content

Senior Director, Social Media & Branded Content

Location : Remote

Duration : 4- months (coverage for maternity leave)

Our client, in the financial services and technology space, is looking for a forward-thinking, creative leader to take the reins of their social media and branded content efforts. As

Senior Director, Social Media & Branded Content , youll shape their voice across platforms, lead a talented team, and build meaningful connections with audiencesinternally and externally. If youre a strategic storyteller who lives and breathes social, we want to meet you.

You Will :

Drive the brands social presenceorganic, paid, and influencer-drivenacross all major platforms.

Develop and lead social and branded content strategy from concept to execution, ensuring it aligns with business priorities and brand identity.

Oversee influencer partnerships and external agencies to co-create compelling, on-brand content.

Partner with customer service and PR to manage engagement, respond to issues, and turn feedback into opportunity.

Collaborate across teams to ensure content supports business goals, amplifies key campaigns, and elevates executive visibility.

Leverage analytics to monitor performance, fine-tune strategy, and drive growth.

Stay ahead of emerging social trends, platform updates, and content formats to keep us innovative and culturally relevant.

Mentor a high-performing team, fostering creativity, accountability, and collaboration.

You Have :

10+ years in marketing, social media, and content, with at least 5 years in a leadership role.

Deep experience in social strategy, community building, and content development (visual and written).

Strong grasp of analytics tools, content management systems, and platform-specific best practices.

Proven ability to grow audiences, craft compelling narratives, and lead cross-functional initiatives.

Experience managing crises and shaping reputation through social channels.

Collaborative mindset with exceptional communication and presentation skills.

A pulse on pop culture, emerging tech, and the evolving social media landscape.

Experience on the following social platforms : Pinterest, Reddit, Tik Tok, LinkedIn, Meta.

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