Marketing Specialist

Overview

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Marketing Specialist

role at

TVH

Full-time | Marketing | Location Olathe, KS

As a Marketing Specialist, you will play a key role in supporting the Marketing Lead for the Americas by helping develop and execute a comprehensive omnichannel marketing strategy tailored to your assigned sales channel.

Youll serve as the primary point of contact (POC) for your sales channel, collaborating closely with either the Sales Manager or General Manager, depending on the market. Youll be instrumental in aligning marketing initiatives with business goals, driving brand visibility, and supporting sales growth.

Responsibilities

Develop and design a wide range of marketing materialssuch as publications, press releases, blogs, website content, newsletters, video scripts, and email campaignsboth independently and in collaboration with other departments.

Ensure all marketing strategies and content are aligned with local business objectives and support the execution of a cohesive omnichannel marketing approach.

Collaborate with the Marketing Lead for the Americas to align day-to-day marketing operations with broader regional goals and strategic initiatives.

Act as the primary point of contact (POC) for your assigned sales channel, maintaining clear and effective communication with key stakeholders.

Coordinate and manage the sales channels participation in trade shows, including planning, scheduling, logistics, and on-site execution.

Develop and implement targeted marketing plans to support the launch of new products and services.

Partner with Product Development and Market Research teams to create compelling and informative marketing materials that support product positioning and messaging.

Utilize design tools and basic coding skills to maintain and update company websites, ensuring engaging, user-friendly experiences.

Create, schedule, and manage content across the companys social media platforms to support brand awareness and audience engagement.

Education

Bachelors degree from a four-year college or university in Marketing, Communications, or related field

Experience and Skills

Minimum of 2 years of experience performing similar essential functions in a comparable role

Proficient in Adobe Acrobat with hands-on experience

Demonstrates expert-level knowledge of departmental and company policies, systems, and standards

Advanced proficiency in Microsoft Excel, Access, and Google Workspace (Gmail, Calendar, Sheets, Docs)

Mastery in navigating and entering data into internal software systems and databases, with the ability to train others on system usage

Strong verbal, written, and interpersonal communication skills with a proven ability to effectively interact with customers and internal teams

Whats In It For You

Youll be part of a people-centric culture, where your well-being matters. Our comprehensive package offers standard benefits such as medical, dental, and vision, plus unique benefits such as our onsite health clinic and our dollar-for-dollar 401(k) match up to 6%.

At our HQ, theres an on-site preschool, restaurant, and opportunities to get active or participate in team get-togethers.

We Also Offer

Hybrid work schedule

Opportunities for professional development, including access to LinkedIn Learning and many in-house / external training courses

About TVH

TVH is a parts specialist for quality parts and accessories for material handling, industrial vehicles, and construction and agricultural equipment. TVH is an Equal Opportunity Employer and values clarity, mutual respect, kindness, and open communication.

Questions?

Haily Park

haily.park@tvh.com

Employment type : Full-time

TVH is an Equal Opportunity Employer. TVH will not discriminate against applicants based on race, color, religion, national origin, sex (including pregnancy and gender identity), sexual orientation, genetic information, disability status, or age.

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