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User Experience (UX) Strategist & Optimization Specialist Job at Prep Network in

User Experience (UX) Strategist & Optimization Specialist Job at Prep Network in

MediabistroFort Worth, TX, United States
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Turn data-driven optimization into unforgettable digital journeys—creating lasting memories for every Prep Athlete

What You’ll Do

You will shape and elevate how audiences engage across digital and event touchpoints. You will design and run A / B and multivariate tests in Optimizely to drive improvements in conversion, engagement, and pricing. You will research and recommend innovative content formats and interactive features that boost user acquisition and retention while maintaining a consistent brand voice. You will support the rollout and QA of customer-facing web features, ensuring accessibility and performance standards are met. You will also contribute to the development of customer journey maps and leverage tools like Braze, HotJar, and Clarity to uncover UX issues and provide actionable insights. Finally, you will help streamline the Audience & Experience Web Development Queue by ensuring tasks are clearly documented and supported with QA requirements.

Who We Are

Prep Network is a sports company that connects high school athletes with college coaches. Through our nine brands, we publish over 4,000 articles each month and actively scout talented athletes across the U.S. We aim to discover and promote promising prospects who aspire to play at the collegiate level.

In addition to our content, Prep Network is the top event operator in the U.S., hosting 100+ tournaments annually. We offer a combination of top-tier competitions and extensive media exposure for attending teams. Our 250+ showcases each year provide a platform for over 10,000+ prospects to compete in front of colleges, scouts, and media outlets.

We’re pumped to have been named one of the "Best Places to Work" by Minneapolis / St. Paul Business Journal for four years running, and to land a spot on the 2024 Inc. 5000 list of America’s fastest-growing private companies. Prep Network isn’t your average sports company—we’re all about helping student-athletes succeed and creating an awesome workplace.

Core Responsibilities

  • Experimentation. Design and execute A / B and multivariate tests using Optimizely to improve conversion, engagement, and pricing effectiveness across digital and event touchpoints.
  • Innovation. Research and recommend best-in-class content presentation and interactive features to drive user acquisition, engagement, and retention while maintaining brand voice.
  • Quality Assurance. Manage QA and assist with the rollout and maintenance of customer-facing web features, identifying bugs and ensuring consistency and accessibility adherence.
  • User Insights. Support the development and upkeep of Customer Journey Maps and analyze behavior using tools like Braze, HotJar, and Clarity to identify UX issues and surface actionable insights.
  • Collaboration. Assist with the Audience and Experience Web Dev Queue, ensuring tasks are well-documented with clear QA requirements.

Must-Haves in a Candidate

  • Analytical and Data-Driven. Proven ability to uncover insights from user behavior, surveys, and testing tools to inform impactful decisions.
  • A Strategic Thinker. Design and execute experiments that directly improve key business metrics like conversion, engagement, and retention.
  • Operationally Excellent. Ability to manage and optimize workflow and web development queues to ensure tasks are well-documented and delivered efficiently.
  • Detail-Oriented. Possesses a meticulous eye for quality to ensure every feature rollout, campaign, and user touchpoint adheres to brand and accessibility standards.
  • A Strong Collaborator. Capable of influencing cross-functional teams with data-backed recommendations and introducing best-in-class UX and content practices.
  • Nice-to-Haves in a Candidate

  • TMarTech & Analytics Tools. Experience with platforms like Braze, HotJar, Clarity, Salesforce, HubSpot, or Marketo to drive personalized engagement and uncover user insights.
  • Technical & Design Fluency. Familiarity with front-end basics (HTML, CSS, JavaScript) and a strong eye for UX / UI to collaborate effectively with developers and designers.
  • Operational Excellence. Experience using collaboration tools like Slack and Asana, with exposure to frameworks such as EOS / Traction to streamline workflows and team alignment.
  • Problem-Solving & Collaboration. Strong critical thinking and negotiation skills with the ability to balance user needs, business goals, and cross-functional priorities.
  • Education & Passion. A Bachelor’s degree in a related field and enthusiasm for sports, events, or athlete development to better connect with Prep Network’s mission.
  • Work Eligibility

    Applicants must be legally authorized to work in the United States without current or future visa sponsorship. Only U.S. citizens will be considered for this role at this time.

    Benefits and Perks

  • Impact at Scale. Your optimizations and digital innovations directly shape the online and event experiences of thousands of athletes and coaches each year, turning every interaction into a lasting memory.
  • Remote Flexibility. Enjoy the ability to work remotely while staying connected with a collaborative team.
  • Vibrant Culture. Prep Network has been recognized as one of the Best Places to Work for four years running, thanks to our vibrant and inclusive culture. We’re passionate about bringing on board curious, self-motivated individuals who work hard and genuinely enjoy their work.
  • Autonomy. We trust our team members to excel in their roles. We provide you with the tools and processes needed for success, allowing you the freedom to bring your role to life and make a meaningful impact.
  • Professional Growth. We actively support and encourage you to invest in your personal and professional growth.
  • Comprehensive Benefits. Prep Network offers a range of benefits designed to support your overall well-being, including comprehensive health benefits, a 401(k) plan with Safe Harbor matching, long-term disability coverage, Basic Life Insurance, and a flexible work schedule.
  • Competitive Compensation. Targeted salary is $60,000 to $70,000. Starting salary depends on skills and experience.
  • Join us at Prep Network and be part of a dynamic team that values your individuality, fosters personal growth, and offers a diverse range of benefits to enhance your professional and personal life.

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