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Associate Director, Creative
Associate Director, CreativeKICKS CREW • New York, NY, US
Associate Director, Creative

Associate Director, Creative

KICKS CREW • New York, NY, US
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Job Description

Job Description

🚀 KICKS CREW

Launched in January 2021, KICKS CREW is a leading global platform for authentic athletic footwear and sportswear. While the industry is hunger-marketing and scarcity driven, our mission is to democratize sneaker culture, making it inclusive and accessible to all consumers.

With world class investor backing (Gobi Partners, AEF and Pacific Century Group), we have been scaling our team with the best talent. In October 2022 KICKS CREW also announced a partnership with 6X NBA Super star Damian Lillard as an investor and first CREW athlete.

💻 Role

  • Craft and maintain a unique brand personality that resonates with our target audience and sets us apart in the market.
  • Oversee and enforce KICKS CREW brand guidelines to ensure consistency in brand design, experience, and tone of voice across all platforms.
  • ​​Design and produce a variety of physical assets, including packaging, promotional materials, and event displays.
  • Lead and drive the creative process for campaigns, analyze campaign performance using data analytics tools, interpreting metrics to refine strategies and improve outcomes.
  • Build, lead, and manage a diverse team of creatives, including graphic designers, motion designers and photographers.
  • Oversee the design and storytelling across all brand channels, including our website, email communications, social media, and editorial content.
  • Collaborate with external partners on creative projects while effectively managing budgets to ensure optimal resource allocation.

👋 About you

  • Minimum 7 years of experience in digital media publishing, social media, communications or marketing at an agency, in-house or equivalent experience.
  • A thoughtful leader that is careful and obsessive with the brand and its narrative
  • Understanding / experience of online marketplace & e-commerce branding a big plus
  • Demonstrated ability in ideating, creating and implementing large-scale and unique creative brand campaigns
  • Strong analytical skills with the ability to interpret data and translate insights into actionable creative strategies
  • Excellent written and verbal communication skills in English; able to interact with customers in a clear and concise manner
  • Must be able to prioritize work and manage time effectively; the ideal candidate thrives in a fast-paced, independent, multifaceted environment
  • Highly organized with demonstrated attention to detail
  • Experience working with Sketch, Adobe Creative Suite, Asana, Airtable, etc.

    • 🎁 Perks & benefits

  • An opportunity to make an impact in a fast growing global start up
  • Competitive compensation package, benefits and equity to ensure we create the best environment for our people
  • Chances to work with a young, energetic and international team with respectful and fun company culture
  • Flexible working arrangements
  • Casual work attire
  • Staff discount to get your favorite sneakers!

    • KICKS CREW is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Information provided will be treated with strict confidentiality and be used for the purpose of recruitment selection only.

    We encourage you to apply and talk to us, we’re looking for people who are excited about new opportunities as much as we do, not just those who check off all the boxes.

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    Creative Director • New York, NY, US

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