MARKETING DIRECTOR Job at American AC Heat Plumbing in Hawthorne

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Join One of the Fastest-Growing Residential HVAC Companies in Los Angeles! With over 40 years of trusted service, we’re more than just an HVAC and Plumbing company—we’re a people business. Our success comes from two groups : satisfied customers and satisfied team members. That’s why we’ve earned and maintained a 4.9-star Google rating year after year. We proudly serve the San Fernando Valley, Los Angeles, South Bay, and Orange County areas. Thanks to our strong customer base, we offer steady, year-round work with no slow seasons. If you’re looking for more than just a job but a long-term career, we’d love to hear from you.

Position Overview The Marketing Director will be responsible for developing and executing a comprehensive marketing strategy that fuels company growth. This includes attracting new homeowners, increasing repeat service from existing customers, and expanding our service agreement program. The role requires a balance of high-level strategy, hands-on execution, and team leadership.

Key Responsibilities Develop and manage multi-channel campaigns (digital, social, direct mail, radio, TV, and community sponsorships).

Optimize SEO, PPC, and lead generation funnels to lower cost per lead.

Build brand awareness through reputation management, review generation, and local partnerships.

Launch targeted promotions tied to seasonal demand (summer cooling, winter heating, IAQ products).

Existing Customer Engagement Lead customer retention strategies : tune-up reminders, membership renewals, loyalty offers.

Oversee the Service Club (maintenance agreement) marketing program to increase sign-ups and retention.

Create segmented customer communications via email, text, and CRM campaigns.

Develop referral programs and customer loyalty incentives.

Analytics & Strategy Track and report on marketing KPIs : lead volume, cost per lead, conversion rate, membership growth, retention rate.

Manage marketing budget effectively, allocating spend toward the highest ROI channels.

Provide monthly, quarterly, and annual reporting to executive leadership.

Team & Vendor Management Lead internal marketing staff and / or coordinate with external agencies.

Train technicians and CSRs to effectively communicate the value of service memberships.

Oversee vendors for digital marketing, creative, and media buying

Qualifications 3+ years in a marketing leadership role (home services experience a plus, but not required).

Strong background in digital marketing, CRM management, and customer retention strategies.

Proven track record of driving growth through both new customer acquisition and existing customer programs.

Experience managing a marketing team and external vendors.

Excellent communication, leadership, and analytical skills.

Compensation & Benefits COMPENSATION : Salary + Bonus range from $70,000 to $90,000 per year, commensurate with experience, plus benefits and a long-term career path.

Benefits Job Security

Company Paid Training : No experience in home services? That’s okay — we’ll train you!

A positive Work Environment

Advancement Opportunity

Top Pay in the Industry

Interesting Work

Medical, Dental, and Vision Insurance

Chiropractic Services

401k

PTO

Referral Program

Seasonal Overtime Pay

Because we pride ourselves on our customer service and professional team of associates, we conduct drug testing and background checks on all our team members. If you have a clean background, an outgoing personality, and love working with people, you are invited to interview.

Please submit your resume for consideration.

ALL INTERVIEWS AND INQUIRIES WILL BE HELD IN THE STRICTEST OF CONFIDENCE

Seniority level Director

Employment type Full-time

Job function Marketing and Sales

Industries : HVAC and Refrigeration Equipment Manufacturing

Referrals increase your chances of interviewing at American AC Heat Plumbing by 2x

Location Culver City, CA

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