Company : A healthcare client of Emma Wiese Talent
Location : San Diego, CA (hybrid-2 days on-site)
Compensation : $175,000-$240,000 (commensurate with experience)
Company Overview : Redefining Health Span
We are a premier medical clinic specializing in longevity, proactive aging, and personalized wellness . As an emerging startup in a high‑growth sector, we are disrupting traditional primary care by combining the best of digital accessibility (DTC) with high‑value, in‑person clinical care across our expanding network of brick‑and‑mortar clinics.
Our services focus on four core pillars : Longevity & Anti‑Aging , Prescription Weight Loss (including GLP‑1 / GIP protocols), Hormone Optimization (TRT / FBHRT), and Advanced Diagnostics . We utilize cutting‑edge science, advanced biomarker testing, and personalized protocols to help patients feel stronger, think clearer, and live better for longer.
Position Summary
We are seeking an experienced, visionary, and results‑driven Chief Growth Officer (CGO) to own and accelerate our entire patient acquisition and revenue engine.
This is a critical executive leadership role responsible for merging our digital marketing expertise with our physical clinic operations. The CGO will develop and execute a holistic, data‑driven strategy to dramatically increase patient volume, optimize local clinic utilization, and establish our brand as the national leader in the proactive wellness and longevity sector.
The ideal candidate has deep, demonstrable experience scaling a physical retail or clinic‑based business model that relies on high‑velocity digital (DTC) marketing for lead generation and conversion.
Key Responsibilities
1. Integrated Growth Strategy & Leadership
- P&L and Revenue Ownership : Own and drive the top‑line revenue growth for the entire company, managing the full customer journey from first digital touchpoint to in‑clinic conversion and long‑term retention.
- Cross‑Functional Alignment : Collaborate directly with the CEO and Head of Clinical Operations to ensure marketing spend, patient demand, and clinical capacity are perfectly synchronized to maximize efficiency and profitability.
- Team & Vendor Management : Lead, mentor, and scale the internal marketing and growth team. Strategically oversee and optimize all external agency relationships (Paid Media, SEO / Content, Creative) to ensure aggressive but efficient execution.
2. Performance Marketing & Local Activation
Digital Acquisition : Drive high‑efficiency patient acquisition across all digital channels, including Paid Search (SEM), Paid Social, SEO, Email Marketing, and Conversion Rate Optimization (CRO).Brick‑and‑Mortar Demand : Develop and implement best‑in‑class, hyperlocal marketing strategies to drive targeted traffic and bookings to individual clinic locations across San Diego, Southern California, and new markets. This includes mastery of local SEO, Google Business Profile optimization, and geo‑targeted media.Funnel Optimization : Continuously test and refine the full user journey—from initial ad click to scheduling the first in‑clinic consultation to reduce Customer Acquisition Cost (CAC) and maximize Lead‑to‑Patient conversion rates.3. Brand Authority & Analytics
Brand Strategy : Elevate us into the authoritative brand in the longevity and personalized medicine space, ensuring compliant and clear messaging across all complex service lines (GLP‑1s, Hormones, Advanced Diagnostics).Data Command Center : Establish and maintain robust reporting and analytics, obsessively tracking core KPIs such as CAC, Lifetime Value (LTV), clinic utilization / occupancy rates, and marketing ROI to inform all executive decisions.Qualifications
Experience (8+ years) : 8+ years of progressive experience in digital growth, performance marketing, and e‑commerce, with at least 3 years in a senior executive role (VP / CMO / CGO).Domain Expertise (Essential) : Proven track record of successfully scaling a business model that is heavily reliant on driving online leads to a physical / retail location (e.g., elective healthcare, medspa, dental, fitness clinics).Financial Acumen : Demonstrated ability to manage significant acquisition budgets and deliver aggressive top‑line revenue growth while meeting strict ROI and LTV targets.Location : Ability to be based in the San Diego area is strongly preferred to facilitate close collaboration with operations and be on the ground in a key market.Compliance : Working knowledge of healthcare marketing compliance (HIPAA, FTC, and regulations specific to compounded medications) is highly desirable.Compensation
Base Salary : $175,000 – $240,000 (commensurate with experience and final title negotiation)Variable Compensation : A performance bonus tied to revenue and growth KPIs.Why Join Us?
This is the top leadership seat responsible for the company’s expansion—a rare chance to build a market leader in the most dynamic sector of modern healthcare : Longevity and Proactive Wellness.
We are committed to fair and equitable hiring practices. All candidates are evaluated based on their qualifications, skills, and experience for the role, without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, disability, or age.
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