STRATEGY & COMMUNICATIONS OFFICER

Strategy & Communications Officer

The Strategy and Communications Officer's role is to ensure that BCS's communications, community engagement, and public relations strategies are effective, targeted, and credible. The Strategy and Communications will also nurture a strong community network and ensure the communication strategy is consistent and reflects BCS's strategic vision.

Duties and Responsibilities :

• Define, develop, execute, and analyze an effective and sustainable public relations, communication, and community engagement strategy that advances the BCS mission, goals, and increases stakeholder engagement in BCS activities and programs system-wide.
• Develop content for distribution to all media outlets including athletics, social media, and programs campaigns.
• Manage media relations and maximize media opportunities.
• Develop and manage branding initiatives, internal and external communications.
• Drive BCS communication strategy and message development.
• Utilize tools and technology to leverage public relations and community engagement efforts to increase BCS visibility and promote a positive image.
• Identify and / or anticipate key issues, presenting problems to BCS leadership to collaborate, create solutions, and resolve issues.
• Prepare reports, briefings, updates, presentations, and other documentation as evidence of progress and / or information to education stakeholders.
• Provide recommendations, develop strategies, and create opportunities for meaningful engagement to influence positive change among key stakeholder groups.
• Work with leadership, administration, staff, and stakeholders to manage and implement key strategic initiatives, programs, events, and projects designed to meet the goals and objectives of the BCS strategic plan or to meet other needs both district wide and at the local school level.
• Collect, track, document, and analyze data and key public relations and engagement metrics, milestones, and achievements for the purpose of monitoring and documenting areas of progress, need, and accomplishment, and to ensure performance levels are maintained and strategic tactics are implemented to fidelity.
• Provide project management for implementation of key initiatives, and drive engagement across all stakeholder sectors.
• Manage company brand and reputation.
• Develop new and sustain existing alliances, networks, and partnerships to enhance the BCS image, increase visibility, strengthen community impact, and expand the pool of available resources.
• Translate needs, ideas, and concepts into viable and sustainable stakeholder initiatives.
• All other duties as assigned.

Qualifications :

Application Requirements :

Physical Requirements : Physical strength, mobility, dexterity, stamina, and acuity are required to perform job responsibilities.

Revised : October 2025

All candidates must submit to a background check. Employment is contingent upon candidate meeting suitability criteria as established by Alabama State Department of Education. The Birmingham Board of Education does not discriminate on the basis of age, race, color, sex, sexual orientation, religious preference, marital status, disability, national origin, or any other reason prohibited by state or federal law. Employees of the District are required to comply with the provisions of Title VII of the Civil Rights Act and Title IX of the 1972 Educational Amendments. Birmingham Board of Education is required by state law to verify the employment eligibility of newly hired employees by using the federal E-Verify program. New employees are required to provide a Social Security number, an unexpired identity document that contains a photograph, and other acceptable documents that establish employment eligibility. In addition to determining whether a new hire is authorized to work in the United States, E-Verify will confirm that the employee's name and Social Security number match.