Social Media Specialist Job at Anvil Marketing in Charleston

Overview Anvil Marketing Co. is a full-service branding and digital marketing agency for luxury, high-end brands. We help our clients connect with their audiences by forging relationships and cultivating intentional experiences. Our work is strategy driven, creatively charged, and consistently on fire.

Who we are looking for You are a go-getter with the ability to take the lead on generating campaign ideas for multiple clients and working collectively with client and agency teams to develop and execute campaign initiatives. You thrive in a collaborative environment but are independently driven to identify and take the right steps to accomplish client goals. You enjoy working with and around people of various backgrounds and have a passion for creating compelling content with a data-driven mindset.

Absorbs feedback and efficiently translates it into focused, creative solutions

Self-motivated and driven to continue refining your skill

You understand the luxury language and how to provide quality in both the finished product and client experience

You enjoy taking the lead on processes and projects

What You\'ll Be Doing Lead the development and execution of organic social media strategies that align with key business outcomes.

Manage monthly content calendars for platforms like Facebook, Instagram, X / Twitter, TikTok, LinkedIn, and YouTube ensuring consistent brand messaging

Create and curate engaging content for all social media platforms.

Oversee the development of influencer and ambassador programs.

Implement community engagement strategies such as social listening and proactive outreach.

Ensure all client profiles are optimized in alignment with client business goals.

Collaborate on photo and video content creation, including managing productions, edits, and social adaptations.

Stay up to date on the latest trends, tools, and technologies.

Qualifications Bachelor\'s degree in marketing, Communications, or a related field

Prior work experience in social media required

1–3 years of experience in social media management, preferably with high-end brands

Experience managing multiple social media platforms and understanding platform-specific content strategies

Graphic design for social media experience preferred

Experience in videography is highly desirable

Can provide a portfolio that demonstrates originality, multi-disciplinary thinking, and data-driven growth

Strong project management skills, including managing multiple timelines and team collaboration

Strong content creation, copywriting, organization and analytical skills

Travel Required (40%, some overnight)

Must love dogs (seriously.)

Schedule Monday - Thursday, 8 am - 5 pm

Friday, 8 am - 3 pm

Work Location & Travel Ability to commute / relocate : Charleston, SC or Beaufort, SC : Reliably commute or planning to relocate before starting work (Required)

Travel : 40% (some overnight)

Work Location On-site

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