Senior Director, Member Growth

Senior Director, Member Growth

Our mission : to eliminate every barrier to mental health.

At Spring Health, we're on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology, Precision Mental Healthcare, empowers us to deliver the right care at the right timewhether it's therapy, coaching, medication, or beyondtailored to each individual's needs.

We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we've been able to generate a net positive ROI for employers and we are the only company in our category to earn external validation of net savings for customers.

We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We're just getting startedjoin us on our journey to make mental healthcare accessible to everyone, everywhere.

We are seeking a Senior Director of Member Growth to lead and scale Spring Health's Member Growth function. This senior leader will oversee the Member Engagement Strategy team (vertical marketers working with our largest customers to drive engagement) and our channel strategies. This role will define the strategy, structure, and operating model to maximize Spring's reach and effectiveness in serving members and customers.

This is a full-time position based in NYC. The role operates under a hybrid model, with three days per week in our HQ at 60 Madison Ave office required.

The ideal candidate is both a strategic builder and an operational leader : capable of architecting growth strategies, aligning cross-functional stakeholders, and managing a high-performing team. They will bring a data-driven mindset, proven experience leading multi-disciplinary marketing functions, and a track record of delivering measurable business outcomes.

What you'll do :

• Leadership & Strategy
• Lead and scale the Member Engagement Strategy and Channel Marketing teams, setting vision, priorities, and goals.
• Define the operating model for driving member growth and establish a culture of experimentation, rigor and accountability.
• Partner cross-functionally with Sales, Customer Success, Product, and BI to ensure alignment on member engagement and revenue goals
• Drive performance against Spring's core growth KPIs.
• Member Engagement Strategy (Vertical Marketing)
• Build and execute vertical-specific engagement strategies, ensuring Spring's marketing resonates with customer priorities.
• Focus the member engagement strategy team on the highest opportunities that drive member enrollment, activation and retention across our book and among customers with dedicated marketing support.
• Act as the strategic marketing partner to senior Sales and Customer Success leaders.
• Channel Marketing
• Own Spring's channel strategy across lifecycle marketing, print, mail, performance marketing and events.
• Ensure channels are optimized for scale, reliability, and measurable ROI.
• Drive innovation by testing new formats, tools, and workflows that expand Spring's reach and impact.

What success looks like :

What you'll bring :

The target base salary range for this position is $199,090 - $248,860 and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using Radford Global Compensation Database at minimum to ensure competitive and fair pay.

Benefits provided by Spring Health :

Note : We have even more benefits than listed and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.

Not sure if you meet every requirement? Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.

Ready to do the most impactful work of your life? Learn more about our values, what it's like to work here, and how hypergrowth meets impact at Spring Health : Our Values

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Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.