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Digital Marketing Specialist
Digital Marketing SpecialistSimeio • Alpharetta, GA, US
Digital Marketing Specialist

Digital Marketing Specialist

Simeio • Alpharetta, GA, US
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Role Overview :

  • Be Simeio’s digital presence architect.
  • As Digital Marketing Specialist, you will design, optimize, and grow Simeio’s digital footprint, from website management, SEO / AEO, to social media and paid digital campaigns.
  • You’ll use analytics to test, refine, and scale what works, ensuring every digital touchpoint accelerates brand awareness and lead generation.
  • Key Responsibilities Develop, launch, and manage multi-channel demand generation campaigns (LinkedIn, email, paid ads, webinars, industry communities) targeting key cybersecurity personas.

Write and optimize technical and thought leadership content :

  • landing pages, case studies, guides, nurture emails, and social copy.
  • Partner with product marketing and sales to craft clear, compelling value propositions and conversion-focused messaging for campaigns.
  • Own website content management, ensuring regular updates, technical excellence, and high conversion rates.
  • Implement and manage paid digital programs (search, syndication, display, retargeting) in collaboration with creative and campaign owners.
  • Report on campaign metrics—engagement, lead progression, pipeline—and rapidly iterate strategies for growth.
  • Manage and evolve the editorial / content calendar to align with events, launches, and sales goals.
  • Execute email marketing, nurture, announce, convert prospects, with A / B testing for subject lines, content, and layouts.
  • Analyze engagement and recommend strategies to grow followers and drive traffic.
  • Monitor and report on campaign and web analytics, creating dashboards and insights to optimize future performance.
  • Stay abreast of platform and algorithm changes, cybersecurity digital trends, and recommend / test new tactics or channels.
  • Who You Are 2+ years’ experience in digital marketing for B2B, ideally cybersecurity or SaaS.
  • Hands-on with website CMS, Google Analytics, paid ad platforms, SEO / SEM tools.
  • Proficient with marketing automation / CRM tools (Adobe, HubSpot, Salesforce).
  • Data-savvy, creative, able to manage multiple campaigns independently.
  • Strong communicator and cross-functional collaborator with a passion for measurable results.
  • About Simeio Simeio is a global leader in Identity and Access Management (IAM), with over 650 employees across offices in the USA (Atlanta HQ and Texas), India, Canada, Costa Rica, and the UK.
  • Founded in 2007 and backed by private equity firm ZMC, Simeio is recognized by industry analysts as a top IAM provider.
  • We deliver services across access management, identity governance and administration, privileged access management, and risk intelligence—partnering with leading IAM software vendors to support on-premise, cloud, and hybrid environments.
  • Our clients include Fortune 1000 companies across industries such as financial services, technology, healthcare, media, retail, public sector, utilities, and education.
  • Diversity & Inclusion Simeio is an equal opportunity employer.
  • If you require assistance with completing this application, interviewing, or participating in the selection process, please let us know.
  • Simeio is an equal opportunity employer.
  • If you require assistance with completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to any of the recruitment team at recruitment@simeio.com or +1 404-882-3700.
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    Digital Marketing Specialist • Alpharetta, GA, US

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