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Digital Marketing Specialist (Remote)

Digital Marketing Specialist (Remote)

Thrust AviationBoca Raton, FL, US
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Job Description

Job Description

About Thrust Aviation

Thrust Aviation is a U.S.-based private aviation company offering on-demand private jet charter, aircraft management, and aircraft sales. Since 2019, we’ve built a reputation for exceptional service, transparent pricing, and operational excellence. As we grow, we’re building a dedicated in-house marketing team to enhance campaign performance, improve brand consistency, and scale lead generation.

About the Role

We’re looking for a technically skilled Digital Marketing Specialist to take full ownership of outbound email marketing, CRM automation, and digital ad execution.

This is a hands-on execution role — perfect for someone who loves building campaigns, testing strategies, and seeing results.

While this is not a leadership role at this stage, we welcome candidates who are ambitious and may be interested in growing into larger roles as the team expands. You’ll be our first full-time marketing hire in Colombia and play a key role in laying the foundation for future growth.

Experience with the U.S. market is required.

Key Responsibilities

Cold Email & Lead Generation

  • Build and manage cold outreach campaigns using tools like Instantly, Smartlead, or Lemlist.
  • Manage inbox rotation, domain warm-up, sending infrastructure, and A / B testing.
  • Handle list enrichment and monitor replies to identify quality leads.

CRM & Email Marketing

  • Build email automations and nurturing sequences in GoHighLevel or similar platforms.
  • Segment, clean, and manage contact lists to maximize engagement and deliverability.
  • Create and send newsletters and announcements to existing leads and clients.

    • Paid Advertising

  • Execute and manage paid media campaigns across Meta and Google Ads.
  • Monitor CPL, CTR, ROAS, and make ongoing optimizations based on performance.
  • Collaborate with internal stakeholders and external designers for creatives and landing pages.

    • Reporting & Performance

  • Track and report on campaign performance weekly with actionable insights.
  • Maintain high deliverability and engagement rates across all outbound communications.

    • Qualifications

  • 2–4 years of hands-on digital marketing experience, focused on lead generation.
  • Experience running cold email campaigns with tools like Instantly or Lemlist.
  • Proficiency with CRMs such as GoHighLevel, ActiveCampaign, or HubSpot.
  • Experience with Google Ads, Facebook / Instagram Ads, and basic funnel strategy.
  • Fluent in English — excellent written and verbal communication required.
  • Self-starter with strong attention to detail and problem-solving skills.

    • Preferred (Not Required)

  • Experience in high-ticket or U.S.-based service businesses.
  • Familiarity with private aviation, luxury travel, or concierge services.
  • Working knowledge of Canva, Adobe, or Figma.
  • Basic HTML / CSS for email formatting.

    • Experience in the private aviation, luxury services, or high-ticket sales industries.

    Strong understanding of sales automation tools, AI-driven analytics, and lead generation

    This role is ideal for someone who :

  • Wants to roll up their sleeves and do high-quality marketing work
  • Enjoys performance-based, execution-driven environments
  • May have leadership potential — but is excited to earn that through results over timeThis role is not a fit for someone seeking to immediately manage others or avoid hands-on execution.

    • Why Work With Us

  • Full ownership of your work — your impact is direct and measurable.
  • Be part of a fast-growing team where your role and tools evolve with performance.
  • Collaborate directly with the CEO and make meaningful contributions to growth.
  • Competitive compensation and long-term potential within the company.
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